What luxury marketers can learn from Dior and Harrods’ partnership
Posted ByTricia CarrOn In Featured,In-store,Industry sectors,News,Retail | No Comments{"ct":"BwjaZS+AZ+jehiXx7hn0ZsQOKngryp5HhcCtKf9W2SLI\/sdp6bE7QXmFiwxc4oLAgpuMTcxk3IL84xmXii6FnCk2Lag4zSIednlz6X98oVt9zTe6OOx4MxguHe\/HZ441J7+w\/k00uJrav1+w9wKc7H5fkQjakvd7IEy9hdvbvvUdS89imWxq1cAcXrjlzJrEmT70YyCyiC1hMe4LsRDI5wVq3sQLeDhMDNizWLMD+af8bqzuWc8Q\/6mZR+Me4F7YCZy1294KveSE9yezU4Ha03XSs5BO70MPXObGoyn3b9jl24vled9zYHsZW8i36lW4wXFa42VXNgCP27qxcZ9ZKqKVvdsQzPxFk2U3ePukNlr4IFAYKTwJp6Ln99Ted9S5Ig1pCo1JLoHUhLEM2+IS7rJGbk3VOuW7kA2QN69UZzNxWJrXdCRiXHfPkmgqEDkJSEbSl3ZEppS4R9HWvKap\/nEYAJDw7rfocs2cZriUgx\/aYs\/xBLhMWFBGg2Q95OSO9YAMS1ocU7C5QKK0Jufkg\/NmijZ\/h3mveCHsLwIcyTxlzKp2KC6Q6Z4tM8nymCC1dl589TYyML4BmyOxBnUftBI2X8rQkhQP2CE2o+QxFNmsveWW6hPavO98Doxg+0o0iEHC4kbNlXmtKjHjklx\/PxvPFCqAqjyq29m1O+OaqPrGbvbZLXS\/uAvHD9cJjE5XmGFYb9D4Hs8Ah2MzphwCSRrYM+EZ\/Rc3jxxrOosSHFRFV+KdJWundH9BbvJTAMWU073Y2SLAl41BQAbFaNbBYh+DIDhEduw0B1fUvyPb6Kc+iolCtQWXaXeiXTt++x1ZpX8Q+tbr5CqUuVec2uUa4wlJb65lpM+e1OycVQdpDc3KQ05v\/gOadssuIkd+\/VZYUp8qn02WrysuM1ZV49dpjWwptBD2apsyUScRnqO0BB94zXCHZAHSNPWPnpUecB6nhasUEnuoVf8ifF\/dlbfVol5B5NZhc3s1JP5YEDnDEUUtDfIEXcclRXXjbPkbkI6Ks6uXC6nErH1QoiHMvsLBFrN\/DndkTRlETBq7VajkDY\/XZuGGZP5P0kDZVsPsA4sekBIiwUK\/y7+5prkBNheJE9nYGFfY5eslE3tML31vjzRA23wC9nppoB\/42GrR9HJhQXlbbVW7wHAp4fb0H\/cFsX8tjqDKWgdgOts8W3jPlhTfyuK9irZyw\/\/PZFWt920q0faFc3\/IKBhyjdbeECkajrlNKP432Xgaa\/ZDmTY7NA5d+9ZCK0lBe6\/VlKQfdek9yHLlqcC9R1fsfaLjhTLU29TWhrzX64UDAkEA47hKp48xXGVuCNfW0m5leKzsd7Y0sTk9MpoFeTxvLKIGFBgJreJhfhgYkJdooRO7D1VijVQebMcN4wPaPNEKBjRjFXL3MP92c\/Cgi968Vxn4rIdivgrLyGN2DPIAy5N04XuHswyi\/Rk3J\/8POa9l0g\/RRw7JEfPr5cFD8g2cVidzDYBgoILTzKS\/fXKh7yUrBYnc1\/SL8X1yaoD3BXZK0oZuEcwwAS7wYvz8U4RA4JCLMAb2nbZpcls2P4EU9n4pfth0tLZFvalNtPIYrZW\/UVrs7RtOHS\/0fkarqo6Chc1BR5DuCWCaw\/uqeLZ8s5+PwL4WU7t0nI64H7+8D6cISRWstDdpXzLsbWoaUpbnddDheFKsWKd2lntJNN\/hsdzbZXdvNvIGWXkmH4732r1u4vBWqqmpHlNVw1ESrF2snpb50IMWErZcBZD\/lsdi0lBc2f3gh8T1rpvaJNEVsa78QCrQ6albtcOilt\/peXexGUuruNRo+1d5SCXmgVB3yiIwgoVf0fHCEgQSLtJKxS7GU8yrdCjXoAwtuvB+35MpkLcf0D12bCZuYgQF9YAMrsxUBtQjA5J7VKRZRyXAWKRAuccpXgUy3NbPciW2GsqjdPUg9uv5Le2IMkY1wSba2mNP9S9wzQM1KLlEz4dslZvMMnVOQK1vYJh\/g5VxA5MrDl4NeVmtt3iedt+V\/txshZEF\/QWO0x80WRvuRyReMbOS6O5N18TYBMEojn\/Rg78rlq\/Cts+nyx+V+Yj72EwJ5s209KNuolEMdsqL94cc2Nsd2rDKOlj49pifwNGx8tf7XBG0GleCuRW5fUQ4rtgq+gqSIPq5iU1vORJc+FZsmyYbThSf6i6e7zwvggJn6EUHsvXHd1Kvw+s62EUinmyjEC8XupE0J740F0PmtDBUB0a1++SnUwOX1N\/tlOqm\/l4E20PCkgcbCJwjLWLvIJwHdfISvIqVzSdKv+HZUImZPyFz9yAWGRUlJPMHwEujBqfb50uUSPO772GPbK5WvFt18equnJDEp9ycksbmuKtqxD+RUPBxp8NdQTUs\/F6FAUJkaRvOz+TLUMhNSjmSPDWpQJuXnmA5JLiu+c\/nUB2ShXw78fe0tkvJpaKYFBQz+Wx+jbM4Gn9laBmJZYVK+\/jbOXe48X62\/OkYVuIxTNFslwbTdkuKJKPmCrzYLUsodSt3MiiGGD8\/NPEQ6ZiGH42ppwT9q4Vk5Hxx36vhiI9\/\/AlnRG9IB8JggPJIPTU4Gai+zcce7sF06D0V9wiuk0cKUU60\/e4v2VVIz+l5piuxbPIp+gxg5KQjK08S4aS2IBO0Pt1LwcRp17Cu95Hul\/FCwJ6ZqYC403S+DOIkKqvV2s30zwIZZ\/BNi6AWaMBDJd+CPyxguB7ysQRcbBmGaircDHHU6sEVQj6498pY8WdsAcGkZDpT1wxSmoEOOtxcWddJxYuxX07MCRTV5p9IDmcYPAs\/6Dz6gcvdXVZlnTYe1scoIToCOVQkDm3AFAW5A3zqNyM6sEUsz7h5svJ5qONWWvX81sMh9K2jrQMTtabuBmCPc8pcl1g8UzmROXCXC0fkmsU0WAWxUr6nxLR82qafSqFj716Zx547NmMmL2KsqMZ0ZvqHSRWtS5S7\/fA73+5jmCYUlJ8s6Ttjj3364vjXULxqjiGjHj5zzpgFxPGax9Hzembx78B2sweDO5kV2dOJpoDwOMWD1R\/EQjewAiG9Q68O7eqt8imGJUkC3zH5AaoiAItqmr8k2iXODNgmDeuMcTndfHDz5i1ixZwPhNxXw3qnfExNKq6rkyeKmbilUKqQ8VZs1xZQ0pXv2hi1GwoJINYNxI4ux7nRVGIZNKPvyuCx\/Ttfkh\/1s19GciFVqVWFuzsh8Ycvsy7BliFHOPytcmBfdgyyE3ULr6H5K3McH+\/a6oXCUcCSCFbcnO\/Vlv0LwvB47PNPH478xmk\/iJxYFTPGY\/k0u0tDpIE9MjEAr\/NjWZ1y3NhF\/9x5djdnnr3ZxLzLYmw\/Mv3ALb+PLSuKkSbrrqn8GKf4YThwtNSfnkySpUOmCxuQaW7dhm4tuc9nK2NCXxGkC6fy\/QrpjP+GqyijBgwMaRI5RDt8pa5MQKIKZa1awQvqxzTNhAsKYPFjjnKrRWbtnnY4uu1AUulZr2G0QTKhCI+mOYHmGE9wTT+6eyhOHNV2afsvNASCiF4RYF0SL1prVO0ZWoCZPTwpAo0CTuQRDRXZwK8Emq9dEg\/pt365r60IXfc1H3sgORFD8rgh5rnwUymhTQH8sSaWo8UwRV2N3hWNjv2Cj9Me0vL64f0SOaHXDSTtEA7dQqtw9PjlJCOeN2VJTPC\/\/IHHeTimXiCfPxg9NGzVWilJzhVYfQrlnCwmCsbvl2RnSPCAXMhxjwXb3rOIZIanw4b2Y\/nfLxDV6dV5dMCQ8NfZD44S9oItsqaB00oTJjoYb+ESXXTp5jNorL0tICtrEWk3omDRS0cLFD3k64ZHpBRtTHEq6QaAziBWmip4MV2g\/xtMZbAz+61bHLXUvtw3bHW2kezELAvVi0P+Jrr0YVzZo2ZEF65KbvC5q+t1fNx9AAM5E8eOoum0GTOyh1fNHGrpx9lNrdUL54N\/RcgxM6rUIT\/v7o2EW5wp+H5rY3XTpmiy\/hlaYZCCUyNILHKBU\/HH+5S1Qhq4xkhtNKRmVPRhbAtkTk1QA9IVL8AqOFgc2lCIVvgDjvD2d4dc9R5WVQMQFBuMDRVQR\/vlMpoloXIt2ldC+9zb4m3sGzFGlYZ+CXA3eZoT1ikc+Q4ezg28l6M9K40v4CeLfvAtZ0zXm6swfFTUixvidP7Z3Re4+e7jBmRhwy4SyUy3NAkjpnP2OKgnaLi3urLrHuSERxf9asZukldRvp2upkeZPzAMdRZgM9X61ubwvhCet1bEWHNW7Zl19CIoDEmXj9gJKb9Jzf\/65ycvppiP3lKRszr7le3nS8tcWbdB+5VMFld8qVWkNLR8y16JBruZLr2xwFrGA6OMM24VtMvj+B2s\/NcRdO9r43iWd\/e\/RxNgVV7ObrcscFYqVpC6mSX0kv44Je0OuouApYYpgZe86XxsWA2iDOUjp\/b5MvxMvnuIJYKYvJ3o7PM4VcYYpwmsdbe0L3NnXBlKtI62dz6qFeA2TtlkLrdUgTcB1L4G5FBoS6hJBWTEME+HAYtNuAd9Q0Ce3PR+QISNQR6Dr7F6bmJv4gBlYSkczulPbHr4x0jctG0ybD9uOgcef3ew4j7dFFzY2m6g6VYkWql6J9wqbpzi9AN3jGLtW5lCQFLErL9Iaka0gOfgqgFFwS5j4GvdxCjwhVUOdMSNQvlKjMZD7wiU2jQDKMefO+hAKjMq8x6LpHkkmmZyW9QNHSZAld3Dybo2EFLzwdEpW6WYrkfcHtHKB4+XNSTPVP3YUfINkxrvf0atiIjwMHm0CG8yx38vDITFxbPyWaRqs1X24cgrwsCOF4bXks7y0T823kcqVeDCmuK5pstD1J3VC5jMDNllSuGTj\/au7qVYIFqSXYGAELfiRqGVJbF1YMjaDU1QQcJHbzjRNi4j\/vhqT4tUy\/n2r77Rn\/jaLoXy9mufFuG58XVwPTEmEOPviAwEbgaNCRgmYOVugOLsxbBLU7hCbIoQVmgW32pyNlvFcuTRnP7XpE5r9WTZs4jvmJPu8i+xCJ8EdoK9fo8SiT+QaOxwILXdEYohv7my6ME6iYp248kaEBZWJaVYfQPhsBY+jk5AIBxXMnOCHXlyS97o+GxnB8Q28SwRtBL+1kDK09C8qFmIxYl240L5sGH1PIM9JIQpsow3IMTMOfnooWFadophI6l\/S6k\/TMjlzRXHDa5G7Lva4m7mOa5rfDa6VgqbXmrHttYCVFjTk9ow9mrcF2swijtLFaNcctXvSMMeA9UVcpRMBKJne\/ZgGOQRtLCzf7MU3\/f0B07VP9eB8+2x1qRzL9x+CL7CCVr06xr9B7WB\/r7mIXlla5NORt6ERzqkg4Ile\/b1jMLtY6VomgiLy4xkP3U7BXG1scfamSYPFWEPbCUTMXsaedC2dZ8EBvEMJAP8FgqQR3AFu6qEB6uZw6fl4ZvTc4\/wc3YZKeEoq7J0q0QKP6r\/1+7iImkyVY0n0WGX6tOCin1F3ICQUpwGwpJ7qKtJEB7EbJcFYihUpDm+E9i4aC9vSk6SyIFOmJnSxwdqM2Qg98Kg28ioT+w9AcZWohae776IESwwf0xvJdfUAZXW+NcM2jXDqROaq8eXNy2ocT2B1GE6g0ddxgrVtrdUlHe2BQkN3+c9lwFLKC2Tm9Cfd1I4iU+FkFpx6gyqpjWHVrScdDkQ89AXUNBNq8xfb\/4q5wS1f5FbfwdyaOR0mKwUXWM1MR6YCSE9AInCfEJ1OSH4MXPVD6H5UtonSgY96Ru8toP7jr7Vm7JAv0JsaY\/a8vKD+nB\/Ez7mUEJiwtcjKY5K\/u1EhpjGd2JWSjzTNGpOCf6C0YBoOLc\/fbPRhtSuEF\/\/o0KamMxFiseKKoPcFwkYcxSy2x04PwFfICSJq\/hxD4wIOyaLee5QTvQBGSv\/5SXa3hYfTFN0dl7QeVUMx3TiCk+j06c\/CDVZlu1sC1QHHzpAQAFTOlja6QWGWSP19JplHHY2aex974FEKCFP0t09vF41dbhMohIEkRGmUWN9r6b\/xFsltbqhP6gsExi1bfM1LF3njXq5+3cRWAwQkeNHTDzRKfBTsyMy6xeThIAKQT9hpICFagOqL6nYdJNWFvrGB3eoSj6oF6nBuEh\/4IWBCWei1gi3agDW5\/j2uOS+WQLrjkmcHDPPAwaIt1RT\/gYHom\/Q7GK8044cds4voTPIzmavXzKhz8YRNar+FSgYfQmwB7ub7m9iSHynSPBH0IhlxPDcMBwb4WbOGMHFfWnHVLepQUTOYxH397+sY0MYnXt5iPWacgl+8j4vMy1p7I\/uDqvlRAHe8hifz4hyyDcTYhk5juywC\/f7FSGQEWT3moO8c8WOG5lsNox+THTjW6R2Z0IEHyAv4lNnNKjHXDp\/WA7TTf4H9BRj26utFsOy\/3XvGZyMtvI7s2\/PaivfmIE92yLPii62yC6ZlVhZLI8skvZGUx7GfXuXmaY6tZQuf\/nWZMWgAWbPfpopoUydYpzcRTno4YcEUSXhHJvG\/1wG\/JGvGwLu+9eS8vbCnUnfNZJIetj7KOoSHjesMe8bHrlyJWZe6Jmb8lyYbfGzFu2mjOwkURpWF23edy\/C4Dv2b4AXq3S8ApEC42jHJVJW7Cq4\/Z9pdtUzQRY1lrJGxVO4mwwjusxh+\/AXeMkMXBeRuvrJ6tkSGZsJhux1S5RiuOATfgahK5slMOdfwm0nynnfhqjep8RWgRHvEnCNfnh+zgIJLziPuP3+RTLKGk4hbYMxyGCusKJuTJer2XXUnk2RqBC9\/dXTCZ1VzW1vz7SH+EZKO+1kzNipWjFUr5Uqu1FkxSHZV2XYsqnXlb0nfPDciixmxMBQzfm\/5H37B8RTJSROPrMEyC\/pkc8JA1sKgnZg5BTvgxj\/uUvMPMML7cBkCA0F7xmAP7nFvoKPYOfzKhIF9D6XN6g4Ffh4byH\/hdLaYaDUHutWyv8zcXXsuOf5Mts3mh8qHHKmaBkUfgb6brCBfXknHToPnssoR03H0vdaDvVbMnwCvILmmF7Vd4fjzvTBNmbi0fR7V4XR6Jws+s+9\/kOzFNOZWK670VxSIz4fiTAhSs1IjxyA6bizMtuEmRlYEShd2\/NnM\/CWNDDiJIFLxCTdTO7C7yPqwPxNL0KGGhfDLLhFuQOBx817tUfKxbVi2mvm9A2QAH8lpqivveXmbSTHzaKFNNTyZAZoi6x\/+aRaDyPc\/CnseII4uwSiTWcIAWwXe5K6J6nsH6CDJVmaexuHD7Qi\/mot+VMH+toXAxPRPZkidSVAGA+GifzllJuAJIcVrdiWfVQQ48drsYEt8tJno\/7PA3+Zm1Adn8zHT\/4Wc748GwhvtuPKCyUwz4uyEN\/X1a6RU7XcFiFoyfhGz2WiqFagKwSV4oBTQs\/D57g7rVULbsXERsXpZ4s0tSeKLDw8HOg8xgii8y+\/zyfYbUhDxHJt+SRKVMbCjPYnRwqHx53hXTEOSOImpDm4kkISbUQF0sFZVvRBaPVVkPK0Me+cS4h7KrV9oppWybD8tfpka3R397W0lE1iX\/1Uzq86EWTLVYstUAci00f2Prj\/DdNcXtC1Rc\/AUBAZ\/EUl8TZR+KEJV+6Hwzpm+v4pwfXVKVYwffYRTAGYJ4fEYzVCx1461hI9ihRrrTqgkO9qKIh8M6p7RO1B5fvDMI8wmOCOVoKomH2O1HGXobEvpvYDsAx7fP309IkAtwJPwwMbkLeE2Nucjoh\/UBAjAmtnfh2vYECUHBixHh2fnan5ty0x7zW2SNBbtAG06G\/Xs1s4uqkTThk+WyITaWX79Rah7l32jBv7WY\/TIeVfeS25XWwsHpPpNU\/mCbHJz9lZHNg0ps5F+E1FUFkaODawDfwg1ZxI2ArV\/5L0kCLo8jgU1aTs4V2lfQDMzOxoywGrksja78dsE\/VKVTYLc2qv4SwJJtr+Nc0MbACQNunyqRIZkJM\/KDFSYwcleUjKFI4l9aHAB0K8DtXvAuuL75YVPf7ae5lx1orpAfNvZvM3DAelNCQGOwhcPkPebR\/seZzzAOQcGxHgG601f4lcq8\/TyUjLMWnIIOsefcrKQdl6YOzGVbdYMGUK6eXW\/nlUdR44TdUwE2+DPU2EH1QG1Z7gvdMERkpz6EtZ1mmr2miKL9MXWhI4GYc9mc6c8YIWhcklARLoDzNb8adpjBEZwATqC2VpWp9ZjFIRvrmsp9Wm+TirEcxYK8XDLa8LlP9QRlqON1owenMgjN088lz4mWB9b4GOOU52I69IRXblJuus0MaZfFvhxWQnbiptrMxGmsKhNywv+I\/Koebw4wYKMEDInjTQTICvPuU674fJZLAVUtrVaNbiTDs2421beWJMHCbK1LCq1AFeCj\/y3HCzL719exnoept9Bd84Pk9AuKUR9FR4Qe6z3LRiY1OGMjxyCodMmYFOHFmQCoCtCHeTUX+1T+L0MNkHSioGrbtRadkjgQZruZ90xOXiwzipecKlb7a57WZWUNc14W0pqus4zBFeJKDum\/WOhOp3uhKmVurlqgd+Db9jMDoMb3tv9XuO5K9drhN6S+YXTW1iMLGJqnug9Ae4P4Lq\/7Ib+Idj4kj0HeR31nqWMz0S3pwc8ta3ALeOlTTf082SuynsViva5FJL\/pY01J9yidg5GDawD6y\/UZ8XgjZtNUsKZM+BYHm41UgO9PCZ4SbWabvZLIQkLd3MQddA5LephRmpUEbpBkI5Mnm3+TKuUpzdOVK1zIx4PP6b7oVz4HLGH2tdtNACxNfN6oSjWInQw\/cNxDW7bat5+sbHrCsKtOz9z75Etc\/wnv3cp2BV641lPvisZeY2py9yFsWE+I2eXiBhfdrqq3VXgrHr6ZEQxE+zUqAR7cgZt5DIQHk=","iv":"1d4c18e5904042eb795fe7b0651d03ff","s":"50a95afbc8740e9c"}