What luxury marketers can learn from Dior and Harrods’ partnership
Posted ByTricia CarrOn In Featured,In-store,Industry sectors,News,Retail | No Comments{"ct":"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","iv":"bc7c8195643edf505f32a9baa1deb7b8","s":"48cc5916b37a26ea"}
