What luxury marketers can learn from Dior and Harrods’ partnership
Posted ByTricia CarrOn In Featured,In-store,Industry sectors,News,Retail | No Comments{"ct":"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","iv":"9db79575c2461161e2c4485954edb958","s":"c1cb64802673fc8a"}