What to expect in mobile advertising and location data
Posted Bya Luxury Daily columnistOn In Advertising,Columns,Editor's Choice,Featured,Industry sectors,Marketing,News,Opinion | No Comments{"ct":"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","iv":"4012c90155765a3768e7dbc5123a584e","s":"6c0a80ae0e2bc537"}
Brian Handly is cofounder/CEO of Reveal Mobile