What you don’t know about mobile marketing will kill you
Posted Bya Luxury Daily columnistOn In Columns,Featured,Opinion | No Comments{"ct":"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","iv":"a2be1a148de4d82f461ab5397f53fe91","s":"dd26ab6a1304fc87"}
