What you don’t know about mobile marketing will kill you
Posted Bya Luxury Daily columnistOn In Columns,Featured,Opinion | No Comments{"ct":"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","iv":"5baabcb5f4b251550063b5448698c5cd","s":"015267908781f725"}
