Which next-generation attribution strategies should marketers have on their radar?
Posted By Staff reports On In Featured,Industry sectors,Marketing,Mobile,News | No 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","iv":"f67023830a3bb90c3645fd29d41ec4f3","s":"2b954f7975920d09"}
