Which next-generation attribution strategies should marketers have on their radar?
Posted By Staff reports On In Featured,Industry sectors,Marketing,Mobile,News | No 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","iv":"a6c0febc02770bf10a9a3812ce85efd7","s":"22b232d264683a5d"}
