Which next-generation attribution strategies should marketers have on their radar?
Posted By Staff reports On In Featured,Industry sectors,Marketing,Mobile,News | No 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","iv":"70c3c603c8e6b07e2d9d5cfb77263ba2","s":"33b092a5804e4063"}