There are not many examples of luxury brands being proverbial phoenixes, but Gucci has most new luxury attributes to make it back big this year. Image courtesy of Gucci
Who the devil wears Gucci? Why the luxury brand’s relaunch carries markers of success
Posted By a Luxury Daily columnist On In Featured,Industry sectors,Marketing | No 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","iv":"46e5620c734f0453b7e5f0034b549f9d","s":"22142297dca700e5"}