Why a mobile strategy is an omnichannel strategy
Posted By a Luxury Daily columnist On In Columns,Featured,Opinion | No Comments{"ct":"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","iv":"65b6c1a8cf35ea480bd76d98830d4233","s":"f973e66301af8568"}
