Will China's zero-COVID policy endanger luxury expansion efforts? Not in the long-term: most brands should already have contingency strategies in place. Image credit: Dior Why China’s new lockdowns will not sink luxury
Posted Bya Luxury Daily columnistOn In Featured,Industry sectors,Retail | No Comments
Will China's zero-COVID policy endanger luxury expansion efforts? Not in the long-term: most brands should already have contingency strategies in place. Image credit: Dior 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","iv":"178ea9a6226ea00d2634facc46eb5534","s":"dbe872cd561b51fa"}