Will China's zero-COVID policy endanger luxury expansion efforts? Not in the long-term: most brands should already have contingency strategies in place. Image credit: Dior Why China’s new lockdowns will not sink luxury
Posted Bya Luxury Daily columnistOn In Featured,Industry sectors,Retail | No Comments
Will China's zero-COVID policy endanger luxury expansion efforts? Not in the long-term: most brands should already have contingency strategies in place. Image credit: Dior 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","iv":"3dab548dcb4be14165ed1d030274e064","s":"a517d3613edd7285"}