Why emotion is key to ecommerce
Posted Bya Luxury Daily columnistOn In Columns,Editor's Choice,Featured,Internet,Mobile,News,Opinion | No 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","iv":"ad05edf2529c9b2ad4400760513bbd47","s":"8a7f892535ceb3a8"}
Simon Bell is founder of Diligent Commerce