China’s fast transition to sustainable alternatives can also be seen in its car industry, which is now number one in electric cars, both in the number of brands and customer demand. Image credit: Shutterstock Why luxury brands must redefine their views on diversity and sustainability in China
Posted Bya Luxury Daily columnistOn In Featured,Industry sectors,Marketing | No Comments
China’s fast transition to sustainable alternatives can also be seen in its car industry, which is now number one in electric cars, both in the number of brands and customer demand. Image credit: Shutterstock {"ct":"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","iv":"86305c6356bce59466ff447e516a7ebb","s":"08957f5372cc7f4e"}