How can luxury brands like Audi create a more genuine connection with consumers in 2023? Image credit: Shutterstock Why luxury brands must think differently in 2023
Posted Bya Luxury Daily columnistOn In Featured,Industry sectors,Marketing | No Comments
How can luxury brands like Audi create a more genuine connection with consumers in 2023? Image credit: Shutterstock 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","iv":"62e84196296d6dd16c1e1b5f45924a3b","s":"e971c6abbd739d2b"}