- Luxury Daily - https://www.luxurydaily.com -

Why luxury brands overlook these non-HNWI spenders

Posted Bya Luxury Daily columnistOn In Featured,Industry sectors,Marketing | No Comments
Luxury brands have been primarily focused on High Net Worth Individuals (HNWI), but are they missing out on other important segments in China? Image credit: Shutterstock Luxury brands have been primarily focused on High Net Worth Individuals (HNWI), but are they missing out on other important segments in China? Image credit: Shutterstock

 

By Adina-Laura Achim