Why luxury brands should rely less on aspirational consumers
Posted Bya Luxury Daily columnistOn In Columns,Featured,Opinion | 3 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","iv":"3655c8414b733f5f59d2cdf65c97ba9d","s":"528c1931bde6f066"}
