LVMH is a master of storytelling and brand experience creation. Company chairman/CEO Bernard Arnault famously described luxury as the ability to create desire. Image credit: Shutterstock
Why no other luxury company compares to LVMH
Posted By a Luxury Daily columnist On In Featured,Industry sectors,Marketing | No Comments
LVMH is a master of storytelling and brand experience creation. Company chairman/CEO Bernard Arnault famously described luxury as the ability to create desire. Image credit: Shutterstock
{"ct":"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","iv":"fa6a43fcf693a3510aa4675322243125","s":"e50489fae6498e3e"}