LVMH is a master of storytelling and brand experience creation. Company chairman/CEO Bernard Arnault famously described luxury as the ability to create desire. Image credit: Shutterstock Why no other luxury company compares to LVMH
Posted Bya Luxury Daily columnistOn In Featured,Industry sectors,Marketing | No Comments
LVMH is a master of storytelling and brand experience creation. Company chairman/CEO Bernard Arnault famously described luxury as the ability to create desire. Image credit: Shutterstock {"ct":"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","iv":"e54149f3b05438b0238342beab3a119b","s":"4318b45f1bce217d"}