- Luxury Daily - https://www.luxurydaily.com -

Why poor service will destroy your luxury brand

Posted By a Luxury Daily columnist On In Industry sectors,Marketing | No Comments
Many luxury brands have struggled to fill their stores due to poor service. But this issue isn’t just unprofitable; it also destroys brand equity. Image credit: SSENSE, Haitong Zheng Many luxury brands have struggled to fill their stores due to poor service. But this issue isn’t just unprofitable; it also destroys brand equity. Image credit: SSENSE, Haitong Zheng

 

By Daniel Langer