Why retailers should leverage mobile to activate in-store experiences
Posted ByStaff reportsOn In Featured,In-store,Industry sectors,Marketing,News,Retail | No 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","iv":"643a736393707734a1dc7429e783f57e","s":"c725b53c7121d21d"}