Why the definition of luxury has changed and how marketers can adapt
Posted By a Luxury Daily columnist On In Columns,Featured,Industry sectors,Marketing,Opinion | No Comments{"ct":"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","iv":"8836b5a6754f0f9ebf9c6e35b85e9689","s":"2bca08fc2bae9aa4"}