With the launch of Amazon’s new luxury platform and the Farfetch, Alibaba and Richemont partnership, one might think brick and mortar is dead. Think again. Image credit: Prada/Shutterstock Why the future of luxury is not all online (yet)
Posted Bya Luxury Daily columnistOn In Featured,Industry sectors,Retail | No Comments
With the launch of Amazon’s new luxury platform and the Farfetch, Alibaba and Richemont partnership, one might think brick and mortar is dead. Think again. Image credit: Prada/Shutterstock 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","iv":"80f7cc36d982f4a17934e3bc63918c01","s":"adfc1e55a1f9b88f"}