With the launch of Amazon’s new luxury platform and the Farfetch, Alibaba and Richemont partnership, one might think brick and mortar is dead. Think again. Image credit: Prada/Shutterstock Why the future of luxury is not all online (yet)
Posted Bya Luxury Daily columnistOn In Featured,Industry sectors,Retail | No Comments
With the launch of Amazon’s new luxury platform and the Farfetch, Alibaba and Richemont partnership, one might think brick and mortar is dead. Think again. Image credit: Prada/Shutterstock 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","iv":"f447a357faad374b8aedf8a3bc616b0c","s":"15b412a4b1b38ff0"}