With the launch of Amazon’s new luxury platform and the Farfetch, Alibaba and Richemont partnership, one might think brick and mortar is dead. Think again. Image credit: Prada/Shutterstock Why the future of luxury is not all online (yet)
Posted Bya Luxury Daily columnistOn In Featured,Industry sectors,Retail | No Comments
With the launch of Amazon’s new luxury platform and the Farfetch, Alibaba and Richemont partnership, one might think brick and mortar is dead. Think again. Image credit: Prada/Shutterstock 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","iv":"3aa9d08923575b5ed3caf4e180f0ffd7","s":"00d522d26a04b04a"}