Why travel marketers must leverage city-specific targeting to increase ROI
Posted ByStaff reportsOn In Featured,Industry sectors,Mobile,News,Travel and hospitality | No 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","iv":"9223d04b4d7f46fe44ec5c598310da3e","s":"0af22caafb76704c"}
