Focusing on new categories is an innovative way to boost revenue and market awareness, and one that is booming with young Chinese is vacationwear. Image credit: Dioriviera 2020 Collection, Dior/Pamela Hanson Why vacationwear – yes, vacationwear – is the hot new trend in China
Posted Bya Luxury Daily columnistOn In Apparel and accessories,Featured,Industry sectors | No Comments
Focusing on new categories is an innovative way to boost revenue and market awareness, and one that is booming with young Chinese is vacationwear. Image credit: Dioriviera 2020 Collection, Dior/Pamela Hanson 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","iv":"82b83950cd00929bace8000c06653f2f","s":"0d3f2959bbf20ce3"}