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Will China’s attempts to rein in celebrity culture affect global luxury?

Posted By a Luxury Daily columnist On In Featured,Industry sectors,Marketing | No Comments
China has cracked down on the excesses and debauchery of celebrity culture. But will this clampdown affect luxury retailers’ bottom lines? Image credit: AYAYI's Weibo China has cracked down on the excesses and debauchery of celebrity culture. But will this clampdown affect luxury retailers’ bottom lines? Image credit: AYAYI's Weibo

 

By Adina-Laura Achim