Alibaba-owned retail platform Tmall will make it easier for luxury brands to launch stores on its site, but is that good for China luxury? Image courtesy of Dior
Will easier Tmall access boost China luxury?
Posted By a Luxury Daily columnist On In Featured,Industry sectors,Retail | No 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","iv":"59f7d00bfd8daa0570a575ce23823aeb","s":"de7d2c82299b2d0d"}