Luxury has long leveraged food brands to create multi-sensory experiences and appear more relatable. Image credit: Zegl x HeyTea You wear what you eat: China cannot get enough of food collabs
Posted Bya Luxury Daily columnistOn In Featured,Food and beverage,Industry sectors | No Comments
Luxury has long leveraged food brands to create multi-sensory experiences and appear more relatable. Image credit: Zegl x HeyTea 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","iv":"7412d9246752a93bf2fbd16a07d80655","s":"7a712efd14083a08"}