Retail
February 22, 2022
Consumers continue flocking to social media apps to shop. Image credit: Getty
By Katie Tamola
Consumers are continuing to flock to social commerce in droves, according to new data from software company Sprout Social.
{"ct":"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","iv":"199c03ea0f56bec4b74a6b8de777f869","s":"5b3816778cce10eb"}
Share your thoughts. Click here