Luxury Daily
Research
Luxury Daily releases new 40-page State of Luxury 2018 report polling industry insiders

The rise of the digital economy simultaneously poses the biggest challenge and growth opportunity to the luxury business, according to the newly released “State of Luxury 2018: The Insider View” report from Luxury Daily and Unity Marketing that surveyed 599 decision-making luxury industry insiders. More details in article on how to buy or get the report free with a new annual subscription.

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Strategy
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News briefs
Michael Kors, Singapore Airlines, India Fashion Week, Salvatore Ferragamo and Mercedes – Live news

Luxury Daily’s live news from Oct. 22 – Michael Kors embodies New York style in holiday 2019; Singapore Airlines provides Travel+Leisure for passengers; India takes its Fashion Week to the consumers; Death of Salvatore Ferragamo’s widow sparks sale rumors; Mercedes-Benz starts a new track in musical collaboration.

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News briefs
Ralph Lauren, wealthy New York families, LVMH and Rolls-Royce – News briefs

Today in luxury – The Polo Ralph Lauren X Palace collaboration will drop imminently; What it is like to be a baby nurse for wealthy Manhattan families; LVMH perfects the soft sell on the high seas; Rolls-Royce says no to hybrid or V8, will directly go electric next decade.

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Columns
Inviting opinion pieces on luxury issues, marketing, retail and media

Luxury Daily is inviting opinion pieces on luxury business, advertising, marketing, media and retail issues that affect marketers as they run multichannel programs for branding as well as customer acquisition, retention and reactivation.

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Legal and privacy
Most common misconceptions about GDPR and data processing

Organizations must now reconsider whether or not they are governed under the laws of GDPR, as it is likely that they are.

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News briefs
Day’s wrap: Michael Kors, Singapore Airlines, India Fashion Week, Salvatore Ferragamo and Mercedes

Luxury Daily’s live news from Oct. 22 – Michael Kors embodies New York style in holiday 2019; Singapore Airlines provides Travel+Leisure for passengers; India takes its Fashion Week to the consumers; Death of Salvatore Ferragamo’s widow sparks sale rumors; Mercedes-Benz starts a new track in musical collaboration.

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Apparel and accessories
Death of Salvatore Ferragamo’s widow sparks sale rumors

Italian fashion label Salvatore Ferragamo is seeing a positive spin in business after a sad passing.

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Apparel and accessories
India takes its Fashion Week to the consumers

In reflection of the changing retail landscape, India Fashion Week has made significant changes to its strategy and has also gotten a new sponsor.

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Travel and hospitality
Singapore Airlines provides Travel+Leisure for passengers

Singapore Airlines is working with a luxury magazine to provide in-flight entertainment for its higher tiered passengers traveling between India and Singapore.

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Apparel and accessories
Michael Kors embodies New York style in holiday 2019

U.S. luxury goods maker Michael Kors is sharing its holiday campaigns for both its Michael and men’s label.

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Automotive
Mercedes-Benz starts a new track in musical collaboration

German automaker Mercedes-Benz collaborated with a Canadian nonprofit to create a new sound for the marque’s classic off-roader.

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Retail
Chinese ecommerce market becomes even more valuable to luxury brands

Chinese ecommerce sales have surpassed $1 trillion for the first time, with no signs of sales or growth slowing down for the world’s largest digital retail market.

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Apparel and accessories
Prada pushes individualism with photography project

Italian fashion label Prada is appealing to youth culture through a new project in partnership with Vogue Italia that looks to diverse urban centers for a sense of authenticity.

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Fragrance and personal care
Italian beauty brands should blend authenticity, localization for US push

NEW YORK – Despite being a major production hub for beauty goods, Italy has remained under-the-radar in the category, but a national initiative aims to bring the country’s cosmetic makers to the forefront.

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Blog
Top 5 brand moments from last week

Luxury brands are experimenting with unexpected collaborative efforts and limited collections to build a sense of excitement and exclusivity.

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Luxury Memo special reports
Healthcare – Luxury Memo special report

Luxury healthcare offers a new array of options for ultra-high-net-worth individuals to experience an extraordinary level of service in all aspects of their lives.

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Research
Luxury Daily releases new 40-page State of Luxury 2018 report polling industry insiders

The rise of the digital economy simultaneously poses the biggest challenge and growth opportunity to the luxury business, according to the newly released “State of Luxury 2018: The Insider View” report from Luxury Daily and Unity Marketing that surveyed 599 decision-making luxury industry insiders. More details in article on how to buy or get the report free with a new annual subscription.

Share on FacebookShare on LinkedInShare on Twitter
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QUOTE OF THE DAY
Inviting opinion pieces on luxury issues, marketing, retail and media
By

Luxury Daily is inviting opinion pieces on luxury business, advertising, marketing, media and retail issues that affect marketers as they run multichannel programs for branding as well as customer acquisition, retention and reactivation.

Share on FacebookShare on LinkedInShare on Twitter
Most common misconceptions about GDPR and data processing
By

Organizations must now reconsider whether or not they are governed under the laws of GDPR, as it is likely that they are.

Share on FacebookShare on LinkedInShare on Twitter
Adidas called out for fraud on the Trademark Office in Reebok’s RBK case
By

Trademarks require bona fide use in commerce to gain rights – both for common law rights and for federal trademark registrations. A recent decision from Oregon involving Adidas and its Reebok subsidiary shows that even the largest companies can be tripped up by this requirement.

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Day’s wrap: Neiman Marcus, Rolls-Royce, Tamara Mellon, Nordstrom, McLaren and 24 Sèvres
By

Luxury Daily’s live news from Oct. 19 – Neiman Marcus debuts experiential gift ideas in Christmas catalog; Rolls-Royce taps into its group for new position promotions; Tamara Mellon pays for women’s treatments for National Mammography Day; Nordstrom heightens customer service prior to holiday craze; McLaren gets intricate with its bespoke options; 24 Sèvres works with Parisian brand to start capsule collection.

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