Automotive
Jaguar Land Rover launches VR experience to accelerate car shopping

British automaker Jaguar Land Rover is making new models available to view in its showrooms in a faster timeframe with the help of virtual reality.

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Marketing
Report available: Luxury Daily’s State of Luxury 2017: The Insider View

Preparing for a year of tumult, Luxury Daily surveyed experienced luxury insiders to gain insights into what marketers can expect in 2017 with geopolitical issues, customer acquisition and retention challenges, media and marketing shifts, and, most important, evolving consumer consumption patterns affecting products and experiential offerings.

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News briefs
CFDA, Shiseido, Net-A-Porter and inauguration travel – Live news

Luxury Daily’s live news from Jan. 19 – CFDA helps design future of fashion retail alongside Accenture; Shiseido Americas puts focus on customization with MatchCo; Alaïa picks Net-A-Porter to debut ready-to-wear online; Private plane arrivals for inauguration projected to be down from 2009.

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News briefs
Versace, Oscar de la Renta, Safilo and celebrity clients – News briefs

Today in luxury marketing – Versace delaying IPO, eyeing Riccardo Tisci, sources say; Monse and Oscar de la Renta to combine fall 2017 shows; Safilo plunges as LVMH said close to buying Marcolin stake; How to hide a celebrity home buyer.

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Columns
Out-of-home media in 2017: Embracing the seismic shift towards audience

There was a time when, if you wanted to buy OOH media in a city, you could select media owners who occupied specific places or venue types that you felt matched your desired audience: business people in office buildings or vehicle owners at gas stations, for example. Not anymore.

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Travel and hospitality
New faces of luxury: Jennifer Grove, founder/CEO of Repeat Roses

Repeat Roses is an eco-friendly company headquartered in New York that collects and repurposes florals from events and delivers them to nursing homes, hospitals, hospice care and pediatric cancer treatment facilities.

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Fragrance and personal care
Shiseido Americas puts focus on customization with MatchCo acquisition

Beauty group Shiseido’s American affiliate has acquired startup MatchCo in an effort to further customize its offerings to consumers.

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Travel and hospitality
Private plane arrivals for inauguration projected to be down from 2009

Despite President-elect Donald Trump’s penchant for private planes, his inauguration festivities are expected to draw less private jet traffic into Washington than President Obama’s swearing in.

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Apparel and accessories
Alaïa picks Net-A-Porter to debut ready-to-wear online

Tunisian-born couturier Azzedine Alaïa’s eponymous ready-to-wear line is making its first foray into ecommerce with an exclusive partnership with Net-A-Porter.

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Apparel and accesories
CFDA helps design future of fashion retail alongside Accenture

The Council of Fashion Designers of America is teaming up with Accenture to help its member labels innovate for today’s retail and technology environment.

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Marketing
New luxury lies in untapped markets, business models and mindsets

NEW YORK – JGA’s chairman noted that the way millennial and Gen Z consumers grew up has shifted their thoughts on luxury, making experiences, uniqueness and transparency more important than it was for past generations.

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Retail
Bricks-and-mortar traditions must break to cater to digital-first consumers: Microsoft

NEW YORK – Luxury retailers must learn to shed their long-standing store operation strategies for one that incorporates digital and blurs offline and online to cater to the new consumer, says a Microsoft executive.

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Marketing
Go beyond data to curate bespoke, memorable events

NEW YORK – An event-planning trap that much of the luxury industry falls into is hosting over-the-top experiences for the wrong audience and hoping for an ROI.

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Retail
Retailers bring the romance of in-store shopping to ecommerce

NEW YORK – Just because ecommerce has exploded does not mean consumers do not enjoy shopping at bricks-and-mortar but simply lack the time, according to executives from CreativeDrive and Spark Ideas.

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Travel and hospitality
Success relies on finding passionate people: Four Seasons Hotel New York GM

NEW YORK – When hiring, passion is a stronger indicator of a good fit than an applicant’s experience, according to the general manager of Four Seasons Hotel New York speaking at Luxury FirstLook: Time for Luxury 2.0 on Jan. 18.

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Legal and privacy
Technology is an ally in combating counterfeits

NEW YORK – Brands should be selfish about their intellectual property and take an active role in protecting themselves from counterfeits, according to the managing partner of Sedhom Law Group speaking at Luxury FirstLook: Time for Luxury 2.0 on Jan. 18.

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Marketing
Report available: Luxury Daily’s State of Luxury 2017: The Insider View

Preparing for a year of tumult, Luxury Daily surveyed experienced luxury insiders to gain insights into what marketers can expect in 2017 with geopolitical issues, customer acquisition and retention challenges, media and marketing shifts, and, most important, evolving consumer consumption patterns affecting products and experiential offerings.

Share on FacebookShare on LinkedInShare on Twitter
News briefs
Condé Nast, Loewe, Burberry and Ritz-Carlton – Live news

Luxury Daily’s live news from Jan. 18 – Condé Nast names Nicholas Coleridge’s replacements; Loewe takes Parisian newsstand placements during Men’s Fashion Week; Burberry’s efficiency plan on track after positive Q3, says Christopher Bailey; Ritz-Carlton plays a round at first Chinese golf resort.

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More Stories
QUOTE OF THE DAY
Out-of-home media in 2017: Embracing the seismic shift towards audience
By

There was a time when, if you wanted to buy OOH media in a city, you could select media owners who occupied specific places or venue types that you felt matched your desired audience: business people in office buildings or vehicle owners at gas stations, for example. Not anymore.

Share on FacebookShare on LinkedInShare on Twitter
New faces of luxury: Jennifer Grove, founder/CEO of Repeat Roses
By

Repeat Roses is an eco-friendly company headquartered in New York that collects and repurposes florals from events and delivers them to nursing homes, hospitals, hospice care and pediatric cancer treatment facilities.

Share on FacebookShare on LinkedInShare on Twitter
5 tips for managing complex mobile marketing assets
By

Gone are the days of linear mobile campaigns. Now, content, media and mobile marketing assets must be optimized and personalized with precision to generate the best engagement and results.

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Year of the Rooster luxury items: Hit or miss with Chinese consumers?
By

Chinese customers do not like it when they feel designers misinterpret or misunderstand Chinese culture.

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