Luxury Daily

News briefs

Day’s wrap: Chanel, Pierre Hardy, Volkswagen Group, Roger Vivier, Goldsmiths’ Centre and Madison Avenue

Luxury Daily’s live news from April 19 – Chanel brings Mademoiselle Privé exhibit to Shanghai; Pierre Hardy teams with Victor Cruz on special-edition sneakers; Volkswagen Group joins blockchain traceability project; Roger Vivier looks to find the right fit in bridal spot; How Goldsmiths’ Centre is keeping artisanship alive through education, outreach; Madison Avenue galleries to host art open house.

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Roger Vivier looks to find the right fit in bridal spot

French footwear label Roger Vivier is likening the hunt for the ideal romantic match to the strive for the perfect shoe in a short film that hearkens back to Old Hollywood.

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Real estate
Albemarle Street adapts to changing London retail landscape

As bricks-and-mortar shopping becomes more about the experience, Albemarle Street in London is looking to further position itself as a luxury retail destination by curating a balance of stores, dining, cultural and hospitality establishments.

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Jewelry
Chopard shines light on carefree brides-to-be

Swiss jeweler Chopard is appealing to modern brides with an engagement ring campaign centered around an independent woman.

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Automotive
Drivers drawn to technology that improves safety, convenience: YouGov

As luxury automakers continue investing in vehicle technology, companies risk alienating a significant number of affluents who believe these innovations detract from the driving experience.

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Webinars
Webinar on April 24: Experience: How Does it Translate in Luxury?

Register now for this free hour-long webinar April 24 at noon ET (New York) on what “experience” really means in the luxury context other than it being the trite answer to every vexing question relating to customer acquisition and retention. Experts weigh in and offer insight, analysis and examples.

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Research
Luxury Daily releases 44-page State of Luxury 2019 report polling industry insiders

This third annual State of Luxury: The Insider View report by Luxury Daily and Unity Marketing surveys 600-plus luxury insiders on their reasons for optimism and caution in 2019. Buy the 44-page exclusive research to arm yourself with invaluable intelligence, or get it free with an annual subscription to Luxury Daily.

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Strategy
Subscribe now: Full access to 80,000+ articles, reports, videos and images

Stay abreast of the latest news, analysis, research and developments in the fast-evolving luxury business worldwide. Access more than 80,000 articles, reports, videos and images from Luxury Daily, the world’s leading luxury business publication. Check out the monthly and annual subscription plans and gain full access to must-have luxury intelligence.

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News briefs
Fairmont, XOJet, CFDA, Fendi, Tmall and Hennessy – Live news

Luxury Daily’s live news from April 18 – Fairmont celebrates live music with new soundtrack; XOJet adds flights to remote Montana to its trip itineraries; CFDA, NYCEDC award 12 grant recipients to keep manufacturing in New York; Fendi celebrates King of Fashion in City of Seven Hills; Tmall extends to Taobao to serve users newest products; Hennessy launches $10M fellowship program to diversify corporate leadership.

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News briefs
Luxury retail commission, Porsche, micro-influencers and Hermès – News briefs

Today in luxury – No more “Pretty Woman” moments in retail; Porsche CEO eyes cooperation with Chinese technology giants; The truth about micro-influencers; Hermès CEO steps down from L’Oreal board over competing makeup line.

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News briefs
Day’s wrap: Fairmont, XOJet, CFDA, Fendi, Tmall and Hennessy

Luxury Daily’s live news from April 18 – Fairmont celebrates live music with new soundtrack; XOJet adds flights to remote Montana to its trip itineraries; CFDA, NYCEDC award 12 grant recipients to keep manufacturing in New York; Fendi celebrates King of Fashion in City of Seven Hills; Tmall extends to Taobao to serve users newest products; Hennessy launches $10M fellowship program to diversify corporate leadership.

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Retail
Tmall extends to Taobao to serve users newest products

Alibaba’s Tmall is looking to further its expansion, adding a personalized recommendation feature within its marketplace application Taobao for new products.

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Apparel and accessories
Fendi celebrates King of Fashion in City of Seven Hills

Italian fashion label Fendi is honoring its late creative director with its next couture show, hosting it in Rome.

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Apparel and accessories
CFDA, NYCEDC award 12 grant recipients to keep manufacturing in New York

The Council of Fashion Designers of America is working with New York City Economic Development Corporation for another round of funding to support local fashion manufacturers.

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Travel and hospitality
XOJet adds flights to remote Montana to its trip itineraries

Private aviation firm XOJet has partnered with a new location to serve travelers interested in adventure outdoors with preferred solutions.

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Travel and hospitality
Fairmont celebrates live music with new soundtrack

Vancouver’s Fairmont Pacific Rim is drawing attention to its live music and new stage with a special campaign that includes a contest and a soundtrack production.

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Luxury Memo special reports
Luxury cruising – Luxury Memo special report

Luxury cruising is undergoing a resurgence as affluent travelers seek out unique and adventurous experiences, both onboard and onshore.

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Food and beverage
Hennessy launches $10M fellowship program to diversify corporate leadership

LVMH-owned cognac label Hennessy is looking to increase multicultural corporate leadership in the United States through a partnership with the Thurgood Marshall College Fund.

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Retail
Neiman Marcus pushes into secondhand retail as resale category climbs

Retailer Neiman Marcus Group is furthering its interest in luxury resale with an investment in designer handbag and accessory consigner Fashionphile, its latest partnership with an upscale secondhand platform.

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Marketing
Social media users more trusting of peers, influencers than brands

New research shows that more than half of social media users find user-generated content to be more trustworthy and authentic than brand images.

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QUOTE OF THE DAY
Inviting opinion pieces on luxury issues, marketing, retail and media
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Luxury Daily is inviting opinion pieces on luxury business, advertising, marketing, media and retail issues that affect marketers as they run multichannel programs for branding as well as customer acquisition, retention and reactivation.

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Will the luxury industry pay the price of Brexit?
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As a cloud of uncertainty lingers over the United Kingdom, the luxury industry is preparing for the worst while vowing to seek solutions in order to thrive in a possible post-Brexit market.

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Seeing privacy, brand safety and media buying through the personal data value exchange matrix
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We need to go beyond consumer education and regulation to enable a vibrant industry that generates mutual value exchange amongst individuals, private and public institutions.

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The seamless journey from one luxury market to another
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Every word, image and memory associated with your luxury brand should deliver a specific feeling. But when your brand goes abroad, how many of those elements are lost in translation?

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