Luxury Daily

Arts and entertainment

Bonhams to auction art to aid Grenfell victims

Auction house Bonhams is supporting the victims of London’s Grenfell Tower fire through art.

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Day’s wrap: Galeries Lafayette, BFC, Harper’s Bazaar, fragrance ads, Chanel and Phillips

Luxury Daily’s live news from Feb. 16 – Galeries Lafayette wins bid for Paris Aéroport’s watchmaking endeavor; BFC invests into China with new partnerships; Harper’s Bazaar reinforces cutting-edge content with new hire; Fragrance ad spend drops from holiday season to Valentine’s Day; Chanel celebrates musical roots via Apple Music partnership; Phillips to auction off Elvis Presley-owned watch.

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Jewelry
Piaget, Hublot get close to U.S. consumers, supporting watch exports

As the watch industry continues to struggle within the United States, Watches & Wonders is giving watchmakers a platform to unveil their new designs for the first time in the country.

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Travel and hospitality
Affluent millennials look to cruising for deals and multi-destinations

Millennials’ thirst for adventure and experiences coupled with a lack of funds has cultivated a surprising interest in cruising.

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Automotive
Lexus, Porsche top list of most dependable cars in the US

Mass-market auto brands are closing the gap on luxury brands in terms of dependability and a lack of problems in cars that are three years old.

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Editorial calendar
Luxury Daily will not publish on Monday, Feb. 19

Luxury Daily will not publish on Monday, Feb. 19, in observance of Presidents’ Day. We will resume publication on Tuesday, Feb. 20.

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Marketing
Luxury Daily releases new 40-page State of Luxury 2018 report polling industry insiders

The rise of the digital economy simultaneously poses the biggest challenge and growth opportunity to the luxury business, according to the newly released “State of Luxury 2018: The Insider View” report from Luxury Daily and Unity Marketing that surveyed 599 decision-making luxury industry insiders. More details in article on how to buy or get the report free with a new annual subscription.

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Strategy
Subscribe now: $12 for 12 weeks

Never miss a luxury moment. Access the latest luxury business news and analysis, marketing and retail campaigns, features, special reports and live coverage during business hours. Check the $12 for 12 weeks offer for 22 percent off the annual subscription price.

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News briefs
Burberry, Givenchy, Four Seasons, Zegna and Lincoln – Live news

Luxury Daily’s live news from Feb. 15 – Burberry links with Farfetch to grow global ecommerce; Givenchy marks creative transition with homey scene; Four Seasons CEO transitions out of role; Zegna’s spring campaign spurs candid conversation; Lincoln draws on emotional ties with athlete ambassador.

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News briefs
Streetwear, Matchesfashion.com, Condé Nast and BMW – News briefs

Today in luxury – How K-pop stars became the faces of luxury street style in Asia; Matchesfashion.com CEO sees “massive” opportunities in luxury fashion; Condé Nast layoffs hit editorial staff at Glamour and Vanity Fair; How BMW are redefining modern luxury.

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Columns
Are you really a digital business, or just faking it?

The reality is that the presence of ecommerce does not alone constitute a digital strategy. A retailer can operate a commercial Web site in a very analog way with no hope of achieving digital scale.

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News briefs
Day’s wrap: Burberry, Givenchy, Four Seasons, Zegna and Lincoln

Luxury Daily’s live news from Feb. 15 – Burberry links with Farfetch to grow global ecommerce; Givenchy marks creative transition with homey scene; Four Seasons CEO transitions out of role; Zegna’s spring campaign spurs candid conversation; Lincoln draws on emotional ties with athlete ambassador.

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Apparel and accessories
Zegna’s spring campaign spurs candid conversation

Italian menswear label Ermenegildo Zegna is continuing to prompt dialogues between on-screen talents by casting Javier Bardem and Dev Patel in its latest campaign.

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Apparel and accessories
Givenchy marks creative transition with homey scene

French fashion label Givenchy is welcoming consumers “home” as creative director Clare Waight Keller’s first collections for the house hit stores.

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Travel and hospitality
Four Seasons CEO transitions out of role

Four Seasons Hotels & Resorts’ president and CEO will be leaving after five years.

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Apparel and accessories
Burberry links with Farfetch to grow global ecommerce

British fashion label Burberry is expanding its ecommerce distribution through a partnership with Farfetch.

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Luxury Memo special reports
Fragrance and personal care: Luxury Memo special report

Luxury labels are no longer the sole choice for wealthy fragrance and beauty consumers as the threat of indie players sparks a series of changes in high-end brands.

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Automotive
Lincoln draws on emotional ties with athlete ambassador

U.S. automaker Lincoln is tapping an emotional bond while mirroring its capability to multitask and exude an opulent experience through its latest ambassador.

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Apparel and accessories
Global fashion industry complicates “made-in” claims: Fashionbi

Country of origin is a key positioning tactic for luxury products, but growing globalization in the fashion industry is making it more difficult to differentiate the geographic source of goods.

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Apparel and accessories
Moncler transforms product lines and launches with Genius

Outerwear label Moncler is unveiling a new design strategy that focuses on creativity and product at a time in which experiential marketing may have overtaken merchandise quality.

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QUOTE OF THE DAY
Are you really a digital business, or just faking it?
By

The reality is that the presence of ecommerce does not alone constitute a digital strategy. A retailer can operate a commercial Web site in a very analog way with no hope of achieving digital scale.

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Chatbots are the new HR managers
By

A chatbot can maintain regular, proactive contact with each employee throughout the year to detect any issues that need to be escalated for human engagement.

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Inviting opinion pieces on luxury issues, marketing, retail and media
By

Luxury Daily is inviting opinion pieces on luxury business, advertising, marketing, media and retail issues that affect marketers as they run multichannel programs for branding as well as customer acquisition, retention and reactivation.

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Gucci is leaving Louis Vuitton in the dust online
By

By last year’s end, Gucci greatly surpassed Louis Vuitton in online traffic, its next closest competitor in the online luxury space. And while Web site traffic does not necessarily translate into sales conversion, it certainly points to that.

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