Luxury Daily
Marketing
Share of US consumers opting for luxury hotel stays climbing: report

Hospitality experiences are proving to be one of the industry’s most effective diversification tools, according to global marketing firm Finn Partners, which has just launched a Luxe division.

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Apparel and accessories
Louis Vuitton x Timberland arrives this month

The collaboration prelaunches online and via the LV App on July 18, 2024, before hitting select locations worldwide in early August.

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Retail
Selfridges adopts Snapchat-powered AR locker rooms in store

The British department store’s locations are transforming into “Sportopia” shopping hubs ahead of Paris 2024.

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Travel and hospitality
Raffles Jaipur reaches Pink City

Complete with 50 suites and guest rooms, the luxury hospitality brand’s hotel is housed within a modern version of the Indian district’s famous palaces.

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Commerce
Rabanne names global makeup ambassador

Australian singer Troye Sivan becomes the face of the Puig-owned brand’s fashion-inspired beauty business as it turns one.

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Commerce
Swiss Air welcomes new CEO

Jens Fehlinger, the current managing director of Lufthansa City Airlines, is taking the helm at the Basel-based company on Oct. 1, 2024.

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Jewelry
NBA players rock David Yurman in docuseries

The film features American basketball pros Kyle Kuzma, D’Angelo Russell and Jalen Green, three of the U.S. jeweler’s seven new global brand ambassadors.

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Columns
Luxury Unfiltered: Compliance failures are exposing the fragility of cultural capital

Luxury Unfiltered is a weekly column by Daniel Langer, an expert in luxury branding, hospitality and activations who was named a “Global Top 5 Luxury Key Opinion Leader” by Netbase Quid.

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Travel and hospitality
Hilton, Small Luxury Hotels of the World expand partnership

The American multinational hospitality company’s members are gaining access to nearly 400 additional luxury boutique hotels.

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Consumer electronics
Bang & Olufsen signs motorsports star Charles Leclerc

The Danish electronics and audio company has appointed a popular F1 driver global brand ambassador.

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Commerce
CEO Thierry Andretta out at Mulberry

Industry veteran and sustainability advocate Andrea Baldo will take over the British fashion group starting Sept. 1, 2024.

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Retail
Serapian opens flagship store in Ginza

Made-to-measure services and exclusive product support the Italian leather goods house’s launch.

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Apparel and accessories
Under new creative direction, Tod’s launches ‘Italian Stories’

The campaign reflects the mission of the fashion label’s head designer Matteo Tamburini, who aims to capture the “essence of contemporary Italianness” through his collections.

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Columns
Is AI in luxury fashion just a hype?

Luxury fashion will leverage this technology to transform a product-focused world into an experience-driven one.

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Food and beverage
Biophilic project sponsored by Perrier-Jouët debuts this fall

Alongside Italian design studio Formafantasma, the Champagne brand will unveil the results of the biodiversity-themed architectural effort.

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Commerce
Louis Vuitton locks in ambassador nominee

American rapper Terrence LeVarr Thornton, widely known by his stage name Pusha T, is a longtime collaborator of men’s creative director Pharrell Williams.

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Jewelry
Cartier upgrades retail hub at Charles de Gaulle Airport

The French jewelry maison’s shop is now open at Terminal 2E Gate K, offering travelers gems, timepieces, fragrances, accessories, leather goods and a private salon.

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Automotive
BMW scores title partnership with Australian PGA Championship

As official sponsor, the German automaker is gearing up for one of the country’s biggest golf competitions in November 2024.

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QUOTE OF THE DAY
Luxury Unfiltered: Compliance failures are exposing the fragility of cultural capital
By

Luxury Unfiltered is a weekly column by Daniel Langer, an expert in luxury branding, hospitality and activations who was named a “Global Top 5 Luxury Key Opinion Leader” by Netbase Quid.

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Is AI in luxury fashion just a hype?
By

Luxury fashion will leverage this technology to transform a product-focused world into an experience-driven one.

Share on FacebookShare on LinkedInShare on Twitter
Luxury Unfiltered: Why Western luxury brands fail in China
By

Luxury Unfiltered is a weekly column by Daniel Langer, an expert in luxury branding, hospitality and activations who was named a “Global Top five Luxury Key Opinion Leader” by Netbase Quid.

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Elevating exclusivity: Embedded finance as a gateway to enhanced loyalty programs
By

Though luxury is often at the forefront of production technology, the single biggest issue for the industry is dealing with impostors and reproductions.

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