Retail

Future purchases will be made on search engines: Tiffany & Co. exec

NEW YORK – A Tiffany & Co. senior director revealed that she believes the future of online commerce will rely on search engines, as Google and others become more robust with offering shopping and booking experiences.

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News briefs
Vogue, Barneys, Swiss watches, Stella McCartney, Perfect Corp. and Four Seasons – Live news

Luxury Daily’s live news from Oct. 19 – Vogue, Vice develop content partnership to attract advertisers; Barneys taps collegiate photographer for digital look book; September Swiss watch exports point to continued recovery; Stella McCartney highlights fashions in Piccadilly Circus billboard; Perfect Corp adds investment to further AI, AR innovations; Chat can let brands solve customers’ problems organically and pain-free.

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News briefs
Moncler, LVMH, luxury lifestyle and Tesla – News briefs

Today in luxury – Moncler opens its largest flagship in the world; LVMH aims to build cognac stocks, starting with more vineyards; How developers sell the promise of a luxury lifestyle; Tesla to raise pay by 30pc at German division-works council.

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Columns
Inviting opinion pieces on luxury marketing, retail and media

Luxury Daily is inviting opinion pieces on luxury advertising, marketing, media and retail issues that affect marketers as they run multichannel programs for branding as well as customer acquisition, retention and reactivation.

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News briefs
Day’s wrap: Vogue, Barneys, Swiss watches, Stella McCartney, Perfect Corp. and Four Seasons

Luxury Daily’s live news from Oct. 19 – Vogue, Vice develop content partnership to attract advertisers; Barneys taps collegiate photographer for digital look book; September Swiss watch exports point to continued recovery; Stella McCartney highlights fashions in Piccadilly Circus billboard; Perfect Corp adds investment to further AI, AR innovations; Chat can let brands solve customers’ problems organically and pain-free.

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Apparel and accessories
Stella McCartney highlights fashions in Piccadilly Circus billboard

British fashion label Stella McCartney is making its first mainstream out-of-home appearance in London’s Piccadilly Circus.

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Fragrance and personal care
Perfect Corp adds investment to further AI, AR innovations

Beauty app developer Perfect Corp. has competed a $25 million Series A funding round, which it says will help it further makeover the cosmetic shopping experience.

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Retail
Barneys taps collegiate photographer for digital look book

Department store chain Barneys New York is giving a student photographer real-world fashion shoot experience through a new competition.

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Jewelry
September Swiss watch exports point to continued recovery

For the sixth month in 2017, Swiss watch exports were up in September, growing 3.7 percent over the figures from 2016.

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Media/publishing
Vogue, Vice develop content partnership to attract advertisers

Condé Nast’s Vogue magazine is joining editorial forces with Vice to document the forces shaping culture today.

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Luxury Memo special report
Patronage of the arts – Luxury Memo special report

Wealthy individuals’ historical arts patronage has led luxury houses to support artists through a variety of methods to further connect with the sentiment of core consumers.

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Retail
Chat can let brands solve customers’ problems organically and pain-free

Successfully implementing chat features into a brand’s mobile presence can help build a personal connection with customers as well as streamline much of the process of interacting with those customers.

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Retail
Ecommerce is dead, says Holt Renfrew exec

NEW YORK – Canadian department store chain Holt Renfrew’s recent in-store management transformation demonstrates how omnichannel begins from within a business before extending outward to appeal to consumers.

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Strategy
Subscribe now: $12 for 12 weeks

Never miss a luxury moment. Access the latest luxury business news and analysis, marketing and retail campaigns, features, special reports and live coverage during business hours. Check the $12 for 12 weeks offer for 22 percent off the annual subscription price.

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Retail
Brands must close the consumer experience gap or risk losing millennials

NEW YORK – Despite attempts to keep up, there are gaps between what consumers expect from brands and retailers and what is experienced in-store.

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Retail
Choice-rich, information-armed consumers are more empowered than ever

NEW YORK – Luxury brands were once the arbiters of what was considered luxury, but now consumers dictate what is categorized as luxury and it is now the brand’s job to follow consumer desire.

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Travel and hospitality
ROI of social media is vast but hard to track

NEW YORK – At Luxury Interactive 2017, a Watergate Hotel executive described that while social is not always a direct source of bookings for the hotel property, it definitely has an impact that can be hard to trace.

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Retail
Heritage brands follow online retailers in pop-up inventiveness

NEW YORK – A panel of experts during Luxury Interactive 2017 stressed the importance of taking time to develop an authentic pop-up that represents the brand before undertaking such an endeavor.

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Travel and hospitality
Laura Troy – Woman to Watch 2018

“Consumers are looking for experiences that create lasting memories that elevate their lives. They are looking for authenticity.”

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QUOTE OF THE DAY
Inviting opinion pieces on luxury marketing, retail and media
By

Luxury Daily is inviting opinion pieces on luxury advertising, marketing, media and retail issues that affect marketers as they run multichannel programs for branding as well as customer acquisition, retention and reactivation.

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What makes the Indian luxury consumer tick?
By

India’s growing luxury consumer base has the money to splurge, but wants a clear and real value proposition from luxury brands.

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What luxury brands look for in their managers
By

The truth is that luxury can only work if the products are unexpected and unplanned. Creation goes beyond a system or habits and the organization of a luxury house has to allow for this. This is where the manager comes in.

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The Yves Saint Laurent Museums: A portrait of the couturier as an artist
By

To put an article of clothing in the same category as a painting or a sculpture, fashion houses must to be the subject of museum exhibits. If we look at semantics, the word “couturier” or “dressmaker” has disappeared. The new terminology is “artistic director.”

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