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Dec. 5, 2025
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Research

Luxury automakers trail mass-market brands in perception of quality: study

January 6, 2011

Mercedes-Benz sedan

 

By Peter Finocchiaro

Prestige car brands were identified by fewer consumers as leaders in quality when compared to their mass-market counterparts, according to a new Consumer Reports study.

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  1. Ralph Lauren, Team USA reveal 2026 Winter Olympic uniforms
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  5. Off the Cuff: A Q&A with The 1916 Company's John Shmerler
  6. Estée Lauder Cos., Jo Malone launch AI scent advisor
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