Columns
July 10, 2015
The Art of Mobile Persuasion, by Jeff Hasen (Frontier Press, June 2015)
By a Luxury Daily columnist
{"ct":"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","iv":"346dfc74d3bea8a7e7eda032f48876ae","s":"631f1732e629d6ae"}
Share your thoughts. Click here