Today in luxury marketing:
Super shrink me: The rise of the mini handbag
If a customer walked into a Chanel store today, for the first time in five years, looking for a Classic Flap bag, they’d be forgiven for doing a double take at the price tag. From 2009 to 2014, the cost of a Classic Flap skyrocketed by 70 percent, per Business of Fashion.
{"ct":"WcAIyMi7qJakNfJmV38dNDxaSwZJoVYBo4yNX5AGcRH+vZOXlukcm8ZvpwQi\/cqR4EnQbnsjt0cNEcBg2584giR0KEKWzGG6dumYthyqwFM0yFgUdWaucJhC9oCErk3qOdZx8Ov55XLGjqFMHqJhxyfq00nMe\/Kqm+Ho5PreYGVa74jh1Xy9suDp4n2NH5qMCirX9q8cGphjaEQ+jNFWGt5aJ4nMZRPTLR5TCTH1\/QUXikapwtHvBZXEv\/+G2j2YSidfMXhd6WstnWgaeYrKGADl0q0DBnaQ9K\/5r4Unp1G4expKNPKaJpqEL4\/15C3QayhflpyEJc\/WR7EgZEJd5gUHVZhcRLVbFcQ7q8jWl8TtusTnMhtA7bez3r6J8tzOreEnVcIl2MMF\/NmByetsfeBQjCMsTmrfxzen1ojuOFSfRG68w5Rd7gGuIRJ6fQo1ekeexDIDo9NWbEt1akQIOseMi8S8+L2qGPHZUDHpYX2rwD\/x9\/z0LTccYrmaU670+V7+zHYxoSHneyy56N\/VW33C0ff5mu6gbSVN4CVzSzfVMkbO2qrHxX6XknId2VDKASg6p32D14LNVvzJ07m0WObQz6zXyMXsE2oQ1OqzB+GSf9FyQmxp9DKuxPZaji7v5rMrg\/HpJXN4jdSL8itIMoYDvAvrZ32n1HYlQ6bJZ7rBLGlwAswSDYh3DYeovHpG31lOXTVq9OD6My8QC\/vQ4nbles\/hYafoFMvcJBHjduByjVJUs279L9H7ByT2tO2HMIvmUZgQzTKoN7Knuh0lNo5L1ZWuVsqp9LrGnpSN64qhuDDBfYh92apwAuAPdDUNkC9vnVnXwYQ02AIraS8vxnl0VrIx1kNrUZMl4ndXovVcXnBfWf0YtcubHVEHgSgO2BQ0\/klzuBfZHvr+sgEOnn\/6tGirCXv78tlWvnYfX+78a1uyQ8\/GITuErZ7xDY7omeSo\/BdKTbEi95jmVsjgjhWu06eFFSln4yNp7Y\/iuxpiC\/TALcKQVB9usPSZYC57UWqTXQxv40S1KdvICK4Etcfxl1Ag8CUk+pZCm3w7emmUPj9HH5wU5DEHtfJxS6zA2E\/YmBs9O37lVvmXF549cvbdEDmx6GAAzYt01unUy1eAtlXe7UUn1F\/RoHs52COebtSm8f74+c\/Am0ZhiipG49YBHyvgMSPdK+gP+MWkFObWQrf1JLHcA1ng7+TUn0Zz\/C9EJal2ZVPGHcuhz3aDJj9dvsuPjkD1Vurjmvc0ztcrBn7dNLFo4Mc9z7PawhxXVxCgXDbvXqMf9zsErFpy71b0X63Lu2E8avSGCrNe0oVdUofZZmMpiSS39nDcAW\/g5nvj6okCbLHZbzD1kcDcHDas4moj\/HYMxR7+PaYgMPvL\/F1RtOJdgsHuCbYQQmCHBXzAac97PzUl4+x0X6aRwKasujKwu0VV+TmZAthz\/Augfly7mheymPkrwbphvRuGbYmDUUAZxaa2tGcpUkRCXdXyTkN\/E\/97yoZS+L8JtpBVugNWekzTL9knwO1jZU0aNRmhCRSGTmBNjfKVIB0trA6Z+uNyTTINTsI56giq9dxAaCLmAg0Jl8ApaaBbuViaBJY4tontUJIqRckbxawj1099iusFk5Rrqp7wbHm1BSxR2L3iUweQZSk5FOWgvX6wfWUpfEJwYopsCITqdQmy3nglqp9haIo2POaaUEMQJwGaRNpfQH9d1i\/JDi1EU9AO9KsqxB89iUxet0X1CyWZr2uys7d683f5xKrrcKqsWiiK+yiifWYDVkfPQjviDis7qqYEzEKea1Nr4sS9jAzY+SPXoKEZnm70gXfL7JDvZnZeM5eT5o5\/TkN5QtdC8beC4Zd8wmhzvMj3SZqj8xEK966aZhvK6HmbdLir\/6MqIq5i4t1931VNnF+GvqtBnJDHzGXpo6hf6rgDWYX7hiRs3fLy2FrvN5AgF15wN6paFoDyX\/JzRADxLQebjBO1XYxTrI+HycsMnp7j9TY+iNhAQdSPpGo9eSTEqn0ss41WOMRdgJNlj5rrhCPD+Dt4Q9gJgRCPoUJscB+odf0Udk8JyzL1yJzECvsQzhfaq2VoBSgPK17tq450pkCDOOH090RUBdUOYj5HFWhrwlxcUP\/Zq0yVbsnhCCkePepouCpX+NuXgC1pj1UkOX+ax5Mpxkg2llkBxZmMHup\/tnhmbqjyf4PeZkUGpo1\/CATO+hofz3tIKajnhugzCTGkgd3S5ymIkGX4mfWH1tdL5miLMAKYQlZ0kLlmDHqJZThBhHeZX9sV63\/jY69CMRaTqJhxS6EuB\/etWKL2uSmpM3Wd3H5uPFIcEUaelsBBK595VMxlNcONxFfT6uIIs\/TeuFXSd8\/7\/szdgtgF6wcHpDGlHroTWjewEEJo95oLYri+py20LmlE2Ek7XL\/OD8c+JjE\/iMq6dMghJZZ7Vnmr0kgFSMAQiqswiZqDVqqOwQIPJDHSjrudtKqIrNzdoP9tvzOSJjrrxiQ1ONwPEEfYiIzdxdv8u5Vcbi0Bgu6kB44\/gtVRUhU92Nvv+FPRRB\/VEUgSe7QQsVxcW1bQdLhQKq9ZODxr7Ebx1B\/kzPeAgg9CQOKMu3f7RSrswHUtJeh79Om8JeBgJ8m7UaUC5ljrtLQI4\/DOkGpkcqf8+OLi+2VhAE7Lifo\/1eTfkkTTn+PxgbKoUnBjKJpZFLtOhjQPjG1u7PpQL8U54LJO8m++f2A049GDR5bn4iqdfp6mrtAtOmP3zu2E5O7b+XwebwCFdCkMY8M5cI1\/aOQnfL17it7S3WyCSi6WDHzplS74SwUB10JgcUI3RK86\/FeavbOsoGFxb5SDbyxrGHmIKfSHU5iCXbX8j5okKk\/HN9I7tmIXJfJ0KYi5Ks2IMN30u7yEUTVAqdM8pMzAaKLjGIaZBWFwbLVBzIvicSbqTUykDxNqK+pmMQOvwlrpThd6d0x5skNhHUr3\/UyLCD0IMid4CpsFT0TgAiZQCC\/VsWLHXknBdGOA1NsH2SnOHn2uZqqe1utRv4eOD26nwWA8M15TiQ\/jXamnO8enUNbJjXHO3iPgiPCQ2Uo6QqBmZaJ47Qnu4FrLZ6miiS9GHeyefl\/2q089ZUEBNPcIIqQvu3pjoL1gHnM7koID5ca6WQBMG40zwR+xLb2ngpszTibEwgknK0wUWQZJCQ\/bHuXYaEkEetVLQV2Q2qSyfIcdqYJ8vaMqdZQRz0yj8yhDSbWw4wvNRjwGvhyZ40NXHjKp5Ps4x1WsdDJGSdFI2WbDbMf1SyWvpWMDIgpHB1EWQEjVgdz14UlxgWTpB4lsLXctK85nYGDUwZ2ut+WK1ONXNnBvk9ICB5gyZXH2tUDTo18Ef3FzV0oQLLR0sfLrXFdw0p6KDnBIiyZEMNc4aKRCJ27kqXLl7NT4ZlUI9EfQmRhanH+J9cDvFgbezFO3Ysp4q+9+kTdN4mHI\/4KKTBgWCxll013p\/cVk6vJ4Wte4W83ZJrBw2Ntax4Ra3XD\/h1UIBbZv4idOO6viJiEhTOMQWuXXHUrmfXvfs\/xYBw==","iv":"412110ac9e86b34e5a0d00dedc10dbd1","s":"3c3c1607e5c92800"}