Today in luxury marketing:
Super shrink me: The rise of the mini handbag
If a customer walked into a Chanel store today, for the first time in five years, looking for a Classic Flap bag, they’d be forgiven for doing a double take at the price tag. From 2009 to 2014, the cost of a Classic Flap skyrocketed by 70 percent, per Business of Fashion.
{"ct":"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","iv":"ab37e85160000e8b14df5e9e51f0fe89","s":"df5b13def676283a"}