British department store Harrods is breaking into mobile marketing with its first application that serves as a map and information center of the famed Knightsbridge store.
Consumers can navigate through the seven-story building using the mobile app to find restaurants, retailers and departments. The app was released yesterday and can be downloaded for free in Apple’s App Store.
{"ct":"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","iv":"31cf307f3558400a6c5c5da31bb33055","s":"9bfcd2f11d517f69"}