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Retail

Barneys thinks inside the box with Birkenstock pop-up

September 12, 2017

Inside the Birkenstock x Barneys New York Box. Image credit: Barneys New York

 

By Staff reports

Department store chain Barneys New York is taking footwear label Birkenstock to New York’s streets with a temporary store designed to feel like an art installation.

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  1. Iris Law stars in Versace’s Dylan Purple fragrance campaign
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  3. Chopard lifts horological history of Happy Sport with 'Legacy' series
  4. Consumers prefer ‘new signs of success’ over traditional shows of status: report
  5. Luxury Unfiltered: Brand stories are the secret to creating desirability
  6. Mercedes-Benz adds celebrity touch to G-Class rollout
  7. BMW models top luxury auto shopper poll, Tesla slides
  8. Chanel v. What Goes Around Comes Around: Will luxury resellers change course?
  9. Latest Tiffany & Co. exhibition makes Tokyo debut
  10. Partnership with Vinitaly brings oenology to Orient Express
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