Apparel and accessories
February 7, 2019
Still from Travis Scott's "Can't Say" video. Image credit: Travis Scott
By Sarah Jones
French fashion label Saint Laurent is teaming up with rapper Travis Scott to put its brand in front of millions of consumers and modernize its image.
{"ct":"dTWAt3i3Tuwv8s929Dp89MDIW2HPZwMA6hTxhPjInrr28AsSE\/iXjM9kEImKCGUdhiuc83AQhhTNT+bOUX0AeKlLbFe7z8QScwW4\/5Dxos+WMyHfJxU4ir+k2AZJavo+\/pSdTlPMvq94OymDSgPdCiV27w8aAJwXq\/5cVu+GB6s0kjwIIZYywZ1Q8w1E6FlH2AEjLEpUr47SCHNDj+lmoyrZng9PSblo3+hnWorOS3cB10YsbbVVL+Ij4qsRiNtueija3lAkRTvPUkRSPBlBW7ApGmR70AD9C32SR\/brMWEfmb7yA0YRDDOld7O6OdTWMkqSLAeTVX+8yu\/2z0FXZrdN05UYh\/R1kJacU0AWAswq+ENuI5fPchHbEJ\/WTi+wE8bC3cL273qGbjaDQzYSbS\/wGV2UHklGQm9KwrDSZ6+ZyiXG8AS+LERoI6gW4WLwkMNeLFN0LW6m9Cqd5uHlXsCoGCax26WOiU3\/ZhBGoK+f70sx\/oM2i2qOdhzvXuRcUIA5gwv\/OW8UMTAat8hq\/jJbVlNW20MgfgvqotuQovZM2XGGuzq3Nbl9cijdrdT8UseFY\/JInOvlr6r241r04B01jAEqzEs5RYIfYs3w01Y53YpXKIEAMds+rmD87\/F6JrvR3juj01Tb9gnkd8k3Iqm6vIBu7FBC1D5Im9lnZeYp9FvYd5BJoBrx9r5J0nbXXBuhnCUsGAWKTJrdMn2J8UZwzzP+X5tjekVGPytI09zS+SsgASj9jegYTdnnDVppAO86Y8vV+EsiT1NAhFpmM07QEBFszzeWKAhgJ8bt9yI\/hSomoQL9+le9rnAOp3WsaOxuK1H64GOKh9Hlx9So8Tk4hda\/Mngac2wEKUvd+TPXSKSSeqN0WI+J5xYWOlBVy5gUeBHYeerrewiy4sa5LEwSnZeUnALeM7CEApRe2fS36n8H\/AZ5WvjJr3j6KIc8Tv1ybGOaHVQgOmJgg874U3z41bopIUFWwMaZkCP5n4\/3QbdRn1qLRcDbxnli2C8oxHilbpl8T4borz1FXJwH023fQOuBT57dv9k2YZ5CXYxv+kzSJdh84SFWgqj2K5UcSUq3eWdvH83PVmqz\/RbNrCVBepotcF5CchmhfRqL5heqzYlXEdx\/A4ZQ9tKJGYwYFymoYU\/X1gkbUuG+lXjTbZ8ejOVzOIs26IfCFOzT6eYyv152FebfK7A5OaaX1ICYWSgdMadAlPGRTeGxMU4ABz\/xaz\/OhDUuPD5OLNM\/OGz5Pxz9AEMxNKyukCIbHp30TppDJUrNp22FmTaPlzaK9wAZqRBe0G8wKMHEIlwfDGUxRF0QxomCU1SG1BB5U9m70sNaDTA2CQ8mbAnKCsOobqiS1DttG8ZOsrc2fkf8joGGtXYrEHjTlBN9+AySyPBxhGz7qfikFGUB8uItwjrQv9efZFGIgdjedPsrC8z2E0OTG30Damx8jKzpQKnEhO30tW5Bkv3mEmtpTg5ObBa6Oax9C8FEm1XbGhgtmLI1mFTxCizqsDjrpX5eLSGamjIBYYq1jQFziff\/Dm1TNeTssTwgXnry45zuCCNzeFPapi5RonbMpCcHDzZOM3Y97pXlsvrgqBCsqxqQpfTaYut\/JH+Tp2TrPDEqh3TgL3+Q4nnKX5VyJ8lLDIl70Y1IWGptknHYZ3U0hwwlh+IqkwYQNCuqbWfzsKpGRyVpF0FmBLHmmCrb9M8XLN9ysTFqIyovz0G8s1wNRqw+ETZiTnDyNFbLhmz\/qxXTczdXK7TCGnVurnSFsO0MQdf41lUgTNs7q4v5Db6WAqI1hHUx5EPN+ycBUioPX16x1uyzhnUu\/HMRopsI\/rKi8Avza6HxvVwColMR69XpZhjkip0wI50maLXhlqbKoArRsboVysVE04m0Xne\/Rb3FYEofBI49s\/Gca0yUdtDGsH2pN8VuXFYAGn12ungUJcEIcy9MG+pKwjupr1XPeVU1UlxHQVQMfmwCrc1cdJfcIRMnZH+Oy+jEVskjqe3mFoVmwi54KjbMERAdO5bQXmPGvXbyUbT9yEMFrRRqVZPEvVLygH1hGpfXLqoub70I1PDy27G019iJ5r2+\/0SIaRarIoNArdUKH5\/+PkFFoehGe\/fco1LwcRr6rcD+2ddvb\/NVsGhrsAEUeQKKq6GzN51+VPTWTFJItXpNV8gEA7ClKyQMXdn\/MerermNEXUqbge7ImCKH+A4KV9jFMoCKwCCIS1879yIkAyw71qt2zATzpT4V2fMxuecLyhUP3JYOx26PDHczXbRal1F9kKG3XFCxz5s\/Oje5c41+wi2cmlfSxI9zgE7W7\/xnxnqDD\/wHJr7zBUpd0vd2w\/vRRE9eR1Isfr49yHSy5jiO11gHTWZUH0SCk\/YBt34nxpW5PxVZRco8iaedCic4mJTTwPuiZ2yc\/IRIjUJVDBSOkJBsikJ\/E5WZlziLW5ZhDTQqBXQ+IqsgHfKhkf504VmLzB16XjdeLDBaThwDcFtRcgsK52zQ1zzs48CAlfPdfMmCK0TRVFfEQKWiOeR\/hHhS1sPL4Np0J9owF1FH0QylTeqYZpytQBXXuXLc4SSzIz4FEFONXWBKYOdC24ZWz\/1t8p+NpjjGo\/fWFO9q1H6JwcD0mk59gsMfpqslzKldKyfEd9e3hT2cLTFc9r0vmmKkkiLoBSmMXk8\/wD8FZt9HnXxz06jVt6tlaSAPEPg2F8H+SfAM8aRfe6O\/b9FeaVMLTgzerSbllM9Knl+VH72X9j5y1WXHjir3DHbhSMegTPZ94Hu6qDv6nsi5KBrj3if2oT+LdnyQvmeVy+U\/77sNqv5sRYypw6KxCjwlUz3NOrWnUPGZIXDMzBc3IhsM3eE2Lf+3E0bKhkDb0d\/s8\/qvqDV\/3oM8VuPRmc8J5CYnlD3VhyLgfg\/5CGplQ7iRWbj8Dw8z7ptckToclkKL3+BCHEpOtH79GakEDCXjCgu07kQAGLgyF86A7rONgj+lC+XtmRyVRVFz06znndpClgvE8wpHkkBlBxLmxu\/a7YZ\/D\/WqgUX0zDmcfgu1ETFfe238fxcRQmO8F1ZEJuELkUNzHrHhEM0bu83qoJSaVkk5Fcqc9R02OZILO9p8mFINBajMj0T\/FUe\/5Brrto14nzRZxpcIqq45vqYgdyAimU3akYRjIHRdNQ4xdd\/KFPWq0Ef6RZnVS96H4j5SWG9SCRsJFfkT+7fy4mX0+OnZJcFgp8+qinECppcF86UJxwoq2w\/m6Xd2MxPvlWrepmEwcf3PwUXfye6VHKxxLozrRKw6zx69xnyZ5r6\/RngK31Korj+YuekiOt5odOAS7jTbBZ77+vRAHpKd8LyUEsSh78iRG1fZwTlOBoAnpzA9SGMSlDBoO+SSrvJhxJEXLcIdcOcIj8J40gp0Jt96rNsE9JvHC2M+CTQRXyKuNfPickqCbqKs8QVuGxr93M7RafQK3\/bYIYnx1jpFzzxgh3682yz9UOwql07ETdcA2VIsUsT3XJ4PJEtR82PcMQ9cbxr1yZq8PDIO18ZYLGRhJvOLQFe+p3TT4xOy7edn\/ODwRgi6Nk5J+KeaaPk5iNSIKVOfkkYe4S7OD19I39cCJa2CV9AGNnZ79IS3UfZDPjXivFZ6o3+BOEV4qF\/Zn1Vdr15DvqkC9rFIJ6v3HThCkbOT+vORo8YvHJrXpu10slGrME8uwLhDKjZpXBS3ik5NjIudCVXuWCKKkLZgHb\/crEIGskHNqDx7Uo+T0AxgJMzqbsyJpDz4DVWeNV7fFpB6++X4re8QG\/q+pni5wW9xI5uYjK9uuJkxwM3mYaYKMVIeykR3olGtDKN3gwhOQ3fAKrnnolC9saIfkQg08TpKYSPuZP\/yl+dwQfOnCqmpwwTfULDWeXMvtgZWFDTbpmgvleZvUDKIvtKe4A\/4rXB0ITAPXpOqAx5m8Iuh0lDuZx16zZ1NDEIXurzplTt2x1aewTfj7QQC8ftjmT8fdu8HkxNpWceI5MsELZyAHLw\/s2mX5TfFGdPRBjnq1b7iTjhCSYUJpB9CsrUHwFu2h\/QQjYbdToEfP9A4WrSdcd7UbYnTNqtrD3Hf1\/Lchs+knkJf0yJEvKIbMk\/SpkBsBSEp8CavJRjRdV7rlt0cxI9zi+O8Gat4C1CSKePQCOmVsCVzxNBsUQViPCUS+01YRDCPAQg3\/tkMSjKmIb0tYAjBi1LieYAq2odm6gd6xGF8J91dDONYbc\/NR6nZU9SiWtysxrMp+\/AdkFf+l8O5loYtO3kyAHanWv8CrvIOF4neyaBGir\/c9lxnTJF9YRIbANnHWKvOPVJn6v7kCyLXogOxHbk9OKGmNENjH\/yAiTYO1e1TyD7c9CDjJhXdDNeDz\/a8Wte+BudSrWOrMOq3gPBNnEfzWoxhjgdpOORzw6BGywbyCyHQN69nYsOOZGLqNqjF\/dzapQ1wOtsNacq8umOhIzVUKx0hYS1aKavJv6ii1Y1GVpb\/U+dRUn9E4dwAuyqHSsq9Ybz3absivjXqxbZ3NrXMa1P\/Vx0K0Q265icPGget7bfrnhL9AnxbRLW9drJ\/6+\/IfreFP7rNZ5FjEAr1QGmnudQtEPTPD7UR5onqV+gjCOpiunn19N+Gmi4gS8oiAZW31RmSOCNPtRXh9Gb+2YmzLnAboWko9d\/V2zWppqq\/rpIkLNOxOpPy6hZ9cWJEIQOvH66nL4aP+CPxarcikw13axGl2ufCZuXkzrTqMW0tXonWvpautuA7ioV6WTFDe8KBypfPEKXYUpWe5B4Ij\/BO\/3zczONvPSOATBX+17Sxiv9QSvjhB0KYtQFBOUVHnBqoGpSKbfUqoq7PlXvo0ne1AXyw1wKllSe3NkzUMxllyeL5eOJJ0oIouMJxZ8fh1RAwnDRtZn+zo3IfZFww0rOkqzuyIOR+ruDDuOl1p5p5Iuj7UB0IzTMR2FCORdj2090BdtOck5rbvDb4ICeg92gcZyfciQ0Cnej4U7LaDcsBGRs90fquOQD\/1kDchAducT43Mhzy4r\/fyvHYbO1Ifu14JiUYSniGkx3EydsYvH2DLqZETlsbn0h9gv93rv0giZNQKsGQE8juTwmHjpaPH6bqWamfP8HBv4qfeLaxhOHxnl9mJR8u0kb0Y6hQfGEeUYMyyC4kx+EbsjlVZpJlpqHyemGnpNqIxRG7e5UkZvGvlIpqzauwSr7w\/O1oGan4GB2\/CGlvsitJLjh7+yjwzaOJXUY1KP6RzArAwsLkjArEU+404LVEXvywa6Wh3nthR1tZXBtMDlNykv7bTC6FIec55C3pPsE\/OwKnepTIxtnVh\/Kw2YWq\/nTuReApTY7miojZ7eeaqpQfi1f+KZQp\/Uzl\/LOcG3DyNZ+M+SSPxTpMm9MjVke0JpoQo3Xadc8SzNV6Nt08OO0Bn9Uf7+aQaUBJio9BUdLLNsm5zDbz8zJRKfUMjkcWuflbuwqjirvXuUXiHZqeA2YcA3d860OkgR+hWC8Zjesd7DKPCTFWMQ1mVX5ufOvwgZDMnadp7KnJfiih9aB6gh\/xX4Fk3Dl5NhoGzDoZwoFjbZ7u5cSkgfg6x5txdL1Vzab4JOsDBlR8472IGFRYhy8nVrFN6QzIazX0zBO7Wv2n1vQ9f8tJIl58iTq5JTfGUPQqG7QdxonMfwPb19J1rm35eBp4n4ckIbS86gARpCWDN+F9fc7\/GyCcGuffv5JB4gRiZGMimBHj6SHUX7dTO\/BCNX+zdM5z68WHko2wFj8nqlaPKXN9D0mFT083lj\/y+y3qp2Q4nJakgJwckafFjXUVXbj25k\/pXHdXh7+ygdOazsi\/ZdtEGju\/nQVMCYVgDVQDTFx3jHQRP\/3R\/4Z3quXd7u+5vtkHpjfQC9RuPkpl74dMBoWu72xoKNsowpeYurIEmQzTu9XxmazHlasf5KDmYVRNhrMOQ5kb0vmXPI6c\/wZO3XKlMmkvP2Ibk3wLf\/TBBT4a8Vf06hJgboAP9CH5jdr2p9I3LpQeeBJCUc1c+P+3KF2bJtAslDl\/F7zV9rIcCX3OXgZbl0vX9phC7uXWPTT7dUJkBrl0UKWlRhZv8PtxKWsnOruT71BUpkKxkiFCbpWIqgPyggPG6g8GWjLA7TYA\/kUPOkFYCuR15SRrnIxJSw2hPAdGM7PF3PFyKWVHatEBYG+abaK0RAGLccmsg8lvzVDqR2h0WbVtpdzyWLWIVpQ70MeHNkTAiYZLlc4Xs8UUk46LX+qC8L3TV4rRbCA+kk3Pad5eOKFTMkb0ubMHnNBQv4T+DBUvgtERzpbUN9Bwfb+zKIarOntxgawdxc\/i6BldjditlwojN2YUB3KxT57RZNIRoGbp6KNNAN8whLsmuUMdcGST\/NguUxlXpA9Jljlil6M5QkDlKyrWH\/Ykwv45W1lsfiz58Tt806mYOOMieqQ4RdcA6p\/zHSRrFUve+5JnDlOkzytPl0VMgjLfz\/YYLj+PxkLFFtAFuzbS+iU7towvJzWcP8JB70eQys4FRWG3tkB4gNnagoovcuKYWYBTWN8dZshECGr2a6fQU50RRKtEogCDVY7UFqV09aLYHBtNCDC1FAFIUUztQCMvIurS4zwMDQBrQojscLuM10+uskPBqyCGSXVvv2nh1z9Z1eOqg8f6RvJgFi1Hr\/icj7Yhc8pPFUW9Qxl3StvKzFfZYurAjezPvzzZrK72lwO2zclyh0HwbrwcNNQM8FSvna0lDDfDES1AmeGeoHVk8+xyI1Vpwt60nxPAUfd\/qntZXOtXjIn2qKZvJtDkE9g99TQ1SJ8rbzs14Lwz4uLZf1zALbEUf8ydUKV7gJl5jmSJxYEFjm+jMlVQUk5LWSfIWCbcbo0KqbKdYHBSzxbN39BJ36scjnfTFw7aAlSmEEX5oNL2RqFrgbueP\/D7dttsvl1Z\/HVwwKDp\/96IJ4lXQzfKvV0NLgjH7tN754dReRBuBJ\/dDBmrx6\/KutBavG4WDprAG+GaMxeW\/o4M8qiimDYV3HqOrtzjXg8gxHaWI905x+IfXgrDmcBDdkKiyK0+RReqLhjjcXSl1lkeVorKmsCrO7\/6XUo8pqtjOlkRaTvciyfJpWgKT5Il\/ldefLrYVjgOJxzaff6a9SN8UZDhWOzhGERsJQ0fbQ2vh36D4XWgX1Xa18rzh+tgqaBJ+7yhTitb8tATxEexLmy4CANi68nX3WJFsz0pB1aD0A0kvsllQ3SsNzhYq45GdmkdqQftFKxTdPNtcGWPbO\/AwGz+FuCY5EKpW2RuFGhBLaNY9eZi85LRp6ky2lG9uXmlWQVv\/tz+Xtmc9Bbo35ZqXT5XzFApVUd3pJAAY0U7KIsl8Eheh5FL\/0dPhBE5JX3Sak0IdMsEy6uZD3VfoZE0kPRSr6QHd7jkMBQHgVYEvG2uDywC4fzuKDSssnWi60WFDxvoMcJl9iqbnIuopVVGxKMV4V\/9VLHsZFzlTPHdANAKatsc\/bYSnwPrsmX9BDmsR\/LpUkU9teVn6xrrKQda7VYV4eci\/12PEzhMhGyOxW3nCi47uo8Y0CAgwCAX\/d3j9DO4bWeCdw7tG1u69oTsym7okOAkLg5UIDcuXGULPh7osH9\/NpUQrQ97c8aqRzsnEHxKtXm3IK2BTC3DxLdfsF7ceHrDABo24PTDaCX6bzT+hOFNWH9x09j+T5AkBfgpiSG6msx3fob0gIgPCph6mSLIf45nF\/nxUmsIFU2A3rgf++JDVyDxJ8UcGqF8Nh7oXL2c50an\/lb8fjARGWFdltGuRvVC+YIq8SCREzqM8ubxIfdm4ECxEg+hocuZKmCyhaXBE3Q0zV54qMwxwitb","iv":"f23623e11f6cd4808f02e2ebf5bb78f4","s":"02ac979044292639"}
Share your thoughts. Click here