Marketing
May 2, 2019
Instagram Checkout for creators. Image credit: Instagram
By Sarah Ramirez
Social network Facebook is looking to balance commerce and privacy with the introduction of new features, presenting a range of opportunities for brands and marketers.
{"ct":"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","iv":"ff18214f812c83834a8cd94ffd6aa888","s":"bbbab70babdeb01a"}
Share your thoughts. Click here