Mobile
September 2, 2011
By Kayla Hutzler
British menswear designer Alfred Dunhill is implementing new technology in its mobile application that uses augmented reality to bring static, traditional out-of-home advertisements to life.
{"ct":"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","iv":"3884edad2b864c5eae6e1e0d34d5de3f","s":"7fcc4e0221bac2b3"}
Share your thoughts. Click here