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Fragrance and personal care

Gucci plays with unbridled nostalgia for fragrance launch

August 2, 2019

Gucci Mémoire d’Une Odeur Harry Styles Harry Styles for Gucci Mémoire d’Une Odeur. Image credit: Gucci

 

By Sarah Ramirez

Italian fashion label Gucci is introducing its latest fragrance, a universal scent that reflects the shifting identities among younger consumers.

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  1. Bentley reveals festive commission in witty Christmas campaign
  2. Mandarin Oriental refreshes The Landmark, Hong Kong
  3. Air France unveils Le Bon Marché pop-up for holiday shoppers
  4. YSL Beauty refreshes US ambassador roster
  5. Louis Vuitton highlights personal stories in Speedy P9 campaign
  6. IWC supports global marathon to prompt thoughtful water consumption
  7. Luxury Daily releases new 40-page State of Luxury 2018 report polling industry insiders
  8. Off the Cuff: A Q&A with Vispring's Clare Schifano
  9. Overtaking Miu Miu, Saint Laurent tops Lyst Index in Q3
  10. Luxury Roundtable 2013 New York conference May 1: Four Seasons, Donna Karan, Graff Diamonds, Douglas Elliman, Michael Kors, Belstaff, Wall Street Journal, BCG, Ipsos
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