Research
September 9, 2011
By Rachel Lamb
NEW YORK – Mobile marketing may be more effective than other forms of advertising, according to data from an InsightExpress study presented at Mobile Marketer's Mobile Marketing Summit: Holiday Focus 2011.
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","iv":"4363cf0acce6be9f240ce3c5734380e4","s":"b506c1a1a8031096"}
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