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Is Western luxury ready for China’s C2M model?

June 8, 2020

Many say China’s C2M model will be its latest ecommerce driver. But is luxury ready to let go of old design models and embrace consumer preferences? Image credit: Armani, Shutterstock, Sergio Rossi Many say China’s C2M model will be its latest ecommerce driver. But is luxury ready to let go of old design models and embrace consumer preferences? Image credit: Armani, Shutterstock, Sergio Rossi

 

By Gemma A. Williams

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  1. Kering to acquire jewelry manufacturer Raselli Franco Group
  2. Dior dives into French Riviera with escapist fragrance
  3. Brioni launches anniversary capsule at Bergdorf Goodman
  4. Hermès showcases the surreal for spring campaign
  5. Luxury Unfiltered: Why luxury must evolve from product to purpose to stay relevant
  6. Chanel unleashes ‘From Dream to Reality’
  7. Piaget fetes sixth year of USPA Gold Cup sponsorship with new timepiece
  8. Longchamp x Robert Indiana tributes 'Love' sculpture artist
  9. Pratesi continues retail push with new Boston boutique
  10. Luxury Women to Watch 2017
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