Retail
April 26, 2021
Pop-ups like Nordstrom Local offer retailers more flexibility. Image credit: The Lionesque Group
By Sarah Ramirez
As the retail industry in the United States looks to recover from the COVID-19 pandemic, direct-to-consumer brands that originated online are flocking to bricks-and-mortar.
{"ct":"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","iv":"81b572c804d279bbb46178b64b941bc6","s":"e63d10ce7f6b78e9"}
Share your thoughts. Click here