Marketing
May 13, 2021
The need to follow trends is not new, but FOMO stirs strong emotions that allow luxury brands to tap into always-connected Gen Zers. Image credit: Shutterstock
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","iv":"6f6f3d681865d6e80bfed085c2a71a72","s":"d6858a1f5efee6a2"}
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