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Dec. 5, 2025
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Marketing

Why sex does not always sell in China

May 28, 2021

Sexual imagery has been used to create sensory impressions since marketing began. But today, what societies want to see has changed, especially in China. Image credit: Shutterstock Sexual imagery has been used to create sensory impressions since marketing began. But today, what societies want to see has changed, especially in China. Image credit: Shutterstock

 

By Glyn Atwal

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  1. Ralph Lauren, Team USA reveal 2026 Winter Olympic uniforms
  2. Alexander McQueen tests new creative signatures in spring/summer 2026 preview
  3. Guerlain Spa to launch aboard Orient Express Sailing Yacht
  4. Off the Cuff: A Q&A with The 1916 Company's John Shmerler
  5. Estée Lauder Cos., Jo Malone launch AI scent advisor
  6. Presenting bespoke models, Bentley tributes ‘Dutch Masters’
  7. France welcomes first Case Loewe location
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  9. Versace announces exit of Dario Vitale as creative director
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