Apparel and accessories
July 15, 2022
With a campaign boasting self-expression, the brand releases the new Sprint Runner. Image courtesy of Alexander McQueen
By Nora Howe
British fashion house Alexander McQueen is turning to the power of dance and movement as a form of self-expression through a bold film campaign promoting its new Sprint Runner sneaker.
{"ct":"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","iv":"af5ba0fb9e23f1f06a6792f07c6b5af7","s":"7c6e1e2f633f4ed1"}
Share your thoughts. Click here