Major retailers such as Macy’s, Nordstrom, Bon-Ton, The Buckle Inc. and Charlotte Russe are releasing their holiday gift guides on mobile as part of a new iPhone application.
The application, developed by NearbyNow, also pairs the retailers with the gift guides from magazines such as Seventeen, Marie Claire, Cosmopolitan, All You, RealSimple, Sunset, Details, Southern Living and Cooking Light. As items sell out, the brands have the ability to add and change content to reflect the changes.
{"ct":"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","iv":"28e4854e138b1dfb780c0daef05f3a6e","s":"7d6e595a2bfe6a5a"}