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Dec. 26, 2025
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Commerce

Jin of BTS becomes Gucci brand ambassador

August 8, 2024

The singer is the last of his group to sign with a major luxury house, with his band mates already working with Bottega Veneta, Valentino, Louis Vuitton, Dior, Celine and Calvin Klein. Image courtesy of Gucci South Korean boy band BTS' other members are already signed with major luxury houses such as Bottega Veneta, Valentino, Louis Vuitton, Dior, Celine and Calvin Klein. Image courtesy of Gucci

 

By Emily Iris Degn for Luxury Daily News Service

Italian fashion label Gucci is adding a member of a popular boy band to its family.

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  1. In conversation with Hong Kong property and hotel mogul Adrian Cheng
  2. Brioni launches anniversary capsule at Bergdorf Goodman
  3. Veuve Clicquot debuts après-ski activations
  4. Dior dives into French Riviera with escapist fragrance
  5. Audi propels Santa into the future with electric sleigh
  6. Hermès showcases the surreal for spring campaign
  7. Pratesi continues retail push with new Boston boutique
  8. Lexus turns LX into full-service glam suite for experiential activation series
  9. Bergdorf Goodman unveils vibrant holiday window displays
  10. Chanel unleashes ‘From Dream to Reality’
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