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Internet

Moët earns 1M impressions on first video campaign

November 5, 2012

 

By Tricia Carr

Spirits marketer Moët & Chandon USA’s Champagne Day video campaign that encouraged social media users to share a branded toast with their friends earned more than 1 million impressions and 70,000 YouTube views.

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  1. Saks Global closing most Fifth Avenue Club suite locations
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  4. Year-end sales jump 9pc at Hermès
  5. Ruinart welcomes 2026 art series partner
  6. Turning 125, Nordstrom doubles down on luxury brands, loyalty
  7. 71pc of UK luxury shoppers prioritize sustainability when purchasing: Farfetch
  8. Luxury Unfiltered: Why traditional management is killing luxury as an asset class
  9. Monogram partners with chef, television personality Maneet Chauhan
  10. Handpicked vintage styles inspired by FX’s ‘Love Story’ go live on Vestiaire Collective
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