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Michael Kors pushes holiday collection, lifestyle via musical collaboration

December 19, 2012

 

By Tricia Carr

U.S. label Michael Kors is leveraging its seasonal digital efforts through the second installment in the quarterly Kors Collaborations campaign by calling on musical influencer Alexandra Richards to push the holiday 2012 collection.

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  1. Saks Global closing most Fifth Avenue Club suite locations
  2. Men spend more on luxury, but shop the same amount as women: report
  3. Pomellato celebrates trailblazing women at Beverly Hills event
  4. Ruinart welcomes 2026 art series partner
  5. Turning 125, Nordstrom doubles down on luxury brands, loyalty
  6. Year-end sales jump 9pc at Hermès
  7. 71pc of UK luxury shoppers prioritize sustainability when purchasing: Farfetch
  8. Luxury Unfiltered: Why traditional management is killing luxury as an asset class
  9. Louis Vuitton flagship lands in Beijing
  10. Handpicked vintage styles inspired by FX’s ‘Love Story’ go live on Vestiaire Collective
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