Luxury Daily
The authority in luxury news.
April 8, 2026
  1. Louis Vuitton adds to Color Blossom collection
  2. Luxury Unfiltered: Kering's 80pc opportunity starts with a question most brands won’t ask
  3. Lancôme seeds longevity-focused skincare with 20th Century Studios
  4. Force 10 collection leads Fred campaign
  5. Lexus, artist Alex Alpert to present custom IS 350 at EXPO Chicago
  6. Equinox Hotels to host third annual Global Sleep Symposium
  7. Global secondhand market to hit $393B by 2030: ThredUp
  8. Prada Mode exhibition coming to Chelsea Hotel
  9. Luxury Unfiltered: The crisis playbook luxury keeps reaching for, and why it fails
  10. NetJets developing exclusive-use terminal in Augusta, Georgia
Comment
  • Email
  • Print
  • Reprints
  • ARTICLE TOOLS SPONSOR

Internet

Webinar on April 23: Tapping social media without diluting the luxury brand’s mystique

March 20, 2013

 

By Staff reports

Please click here to register for the free webinar, “Tapping social media without diluting the luxury brand’s mystique”

Luxury brands and retailers have taken to social media like ducks to water, sharing the brand message via announcements, contests and videos. Yet marketers grapple with the twin social issues of ROI and making sure the brand does not lose its luxury aura.

To read the entire article, please subscribe or
 
LATEST HEADLINES
MOST POPULAR
  1. Louis Vuitton adds to Color Blossom collection
  2. Luxury Unfiltered: Kering's 80pc opportunity starts with a question most brands won’t ask
  3. Lancôme seeds longevity-focused skincare with 20th Century Studios
  4. Force 10 collection leads Fred campaign
  5. Lexus, artist Alex Alpert to present custom IS 350 at EXPO Chicago
  6. Equinox Hotels to host third annual Global Sleep Symposium
  7. Global secondhand market to hit $393B by 2030: ThredUp
  8. Prada Mode exhibition coming to Chelsea Hotel
  9. Luxury Unfiltered: The crisis playbook luxury keeps reaching for, and why it fails
  10. NetJets developing exclusive-use terminal in Augusta, Georgia
VIDEOS
More Videos

MORE IN Internet
Gucci drops see-now, buy-now Primavera edit
Coty partners with OpenAI
Estée Lauder Cos. taps Shopify for ecommerce overhaul
‘Gen Z is looking to reconnect with the world around them’: Pinterest
Sofitel makes TikTok debut with episodic campaign
Tod’s links My Gommino collection to digital passport program



RECENT ARTICLES
Force 10 collection leads Fred campaign
Luxury Unfiltered: Kering’s 80pc opportunity starts with a question most brands won’t ask
Louis Vuitton adds to Color Blossom collection

Lexus, artist Alex Alpert to present custom IS 350 at EXPO Chicago
Equinox Hotels to host third annual Global Sleep Symposium
Global secondhand market to hit $393B by 2030: ThredUp