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Webinar on April 23: Tapping social media without diluting the luxury brand’s mystique

April 5, 2013

 

By Staff reports

Please click here to register for the free webinar, “Tapping social media without diluting the luxury brand’s mystique”

Luxury brands and retailers have taken to social media like ducks to water, sharing the brand message via announcements, contests and videos. Yet marketers grapple with the twin social issues of ROI and making sure the brand does not lose its luxury aura.

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  1. Diane von Furstenberg named Icon in The Time 100
  2. Louis Vuitton adds to Color Blossom collection
  3. Lexus, artist Alex Alpert to present custom IS 350 at EXPO Chicago
  4. Gucci teases ‘Memoria’ Fuorisalone 2026 exhibition
  5. BMW M seeks out partnership with Street League Skateboarding
  6. Lancôme seeds longevity-focused skincare with 20th Century Studios
  7. De Beers Group appoints Tracr CEO
  8. Oceania Cruises floats world-first culinary training program
  9. Four Seasons showcases third Colombia property
  10. Saks Global lines up $500M in exit financing for chapter 11 emergence
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