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In-store

Starwood targets tennis lovers via exclusive US Open experiences

July 16, 2013

 

By Jen King

Starwood Hotels & Resorts is anticipating guest interest in the 2013 U.S. Open tennis championships by building on its exclusive experiences for Starwood Preferred Guest members by auctioning off court side tickets, exclusive tours and tennis clinics.

The experiences are being auctioned off through SPG Moments, which allows members to bid on the U.S. Open offers set to happen Aug. 26 through Sept. 9 in New York. SPG's partnership with the US Open is likely to attract and encourage tennis fans to sign up for SPG to avoid missing out on their exclusive offerings for members.

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  1. Ralph Lauren, Burberry among Lyst Index’s top Q4 risers
  2. Aston Martin loops Breitling in as global watch partner
  3. David Yurman selects finalists for inaugural $50K design grant
  4. Lamborghini deploys brand showroom in Egypt
  5. Ralph Lauren turns to TV to spotlight Olympic fashion
  6. Italy’s Pratesi seeks return to old splendor as linens purveyor to the affluent
  7. Dolce & Gabbana debuts Devotion fragrance film
  8. Armani faces $4M fine from Italian Competition Authority
  9. The rising risk of ‘superfakes’ and strategies to protect luxury brands
  10. Perigold, Olivia Palermo announce design partnership
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